Client Information

The Company is a healthcare provider specialising in cosmetic and general dentistry, offering a range of dental treatments, including smile makeovers, dental implants, teeth whitening, veneers, and orthodontic solutions. It is committed to providing personalised dental care and helping patients achieve healthy, confident smiles.

Job Description

• Manage Facebook and Instagram business accounts, including content scheduling, audience engagement, and maintaining consistent branding

• Develop and maintain monthly social media content calendars

• Create engaging social media content, including graphics, carousels, Instagram Stories, Reels, and short-form videos using Canva and video editing tools

• Write professional captions, advertising copy, and educational content to build brand awareness and trust with prospective patients

• Set up, manage, and optimise Facebook and Instagram advertising campaigns through Meta Ads Manager

• Monitor advertising budgets, test different audiences and creatives, and optimise campaigns to improve performance and cost per lead

• Develop and manage lead generation campaigns to attract genuine prospective patient enquiries and encourage consultation bookings

• Monitor lead quality and campaign conversions, identifying opportunities to improve results

• Research competitors and Australian dental industry trends to identify new marketing opportunities

• Recommend creative marketing ideas and strategies to support brand awareness and business growth

• Prepare weekly performance reports covering social media engagement, audience growth, advertising spend, enquiries, and campaign results

• Work closely with the Australian management team,



taking ownership of marketing activities and providing regular updates

Must Haves

• This role is only open to Filipinos permanently residing in the Philippines
• Previous experience as a Digital Marketing Assistant or in a similar digital marketing role
• Hands-on experience managing Facebook and Instagram business accounts
• Experience with Meta Ads, paid advertising campaigns, and lead generation
• Experience creating and optimising social media advertising campaigns
• Proficiency in Canva, graphic design, content creation, and short-form video editing
• Excellent written English and marketing copywriting skills
• Understanding of advertising budgets, campaign analytics, and performance optimisation
• Excellent communication, organisational, and time management skills
• Reliable, proactive, and able to work independently, meet deadlines, and take ownership of responsibilities

Nice to Haves

• Experience targeting Australian audiences, including metropolitan and regional markets.
• Previous experience in dental, healthcare, cosmetic dentistry, beauty or similar industries.
• Knowledge of Australian healthcare advertising guidelines.
• Experience supporting the launch and growth of a new brand.

Home Office Requirements

Please only apply for this role if you have the following home office requirements:

· Perfectly working headset and webcam
· Reliable internet connection of at least 25 Mbps ~ 50 Mbps
· Up to date computer system with a minimum of Windows 10 or later and macOS Monterey (12.0) or later
· Quiet room with no distractions or background noises
· A backup plan if the power goes out or if your internet connection becomes unstable during your shift

Only applicants meeting the strict criteria above will be contacted.

📌 Digital Marketing Assistant for a Dental Services Industry in Australia (Home Based Part Time)
🏢 Virtual Coworker
📍 Australia