Latitude Melbourne is seeking a Senior Marketing Manager – Lifecycle to lead the Money business lifecycle strategy. You’ll translate insights into cross-sell, top-up, retention and win-back programs, building personalised experiences across CRM, email, SMS and digital channels.
You’ll work with Product, Data & Analytics, Digital and Sales to optimise journeys, measure ROI and drive incremental revenue. The role blends strategic direction with hands-on delivery, with a hybrid Melbourne setup and
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📌 Lifecycle Marketing Lead – Money (Melbourne)
🏢 Latitude
📍 Melbourne
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