Marketing Coordinator (Perth)

Marketing Coordinator (Perth)

12 Nov
|
Geographe Enterprises
|
Perth

12 Nov

Geographe Enterprises

Perth

Help us tell the story of Australian engineering that keeps Tier 1 miners moving.

Geographe solve Mine Machine Challenges for our customers. We design and manufacture products that help some of the world’s largest mining operations reduce downtime, improve reliability and get more from their equipment. Behind every product is a technical story with engineering decisions, customer challenges, field performance and practical problem-solving.

We are looking for a new team member that can turn that problem solving expertise into marketing that is clear, credible and commercially successful. We are recruiting for a Marketing Coordinator who wants to be part of that work. Someone who is curious about mining, manufacturing and engineering, and who enjoys finding the customer story inside a technical product.

Why this role exists

You will report to the Marketing Manager and work closely with our Branding and Communication Specialist, sales team, product development experts and leadership team.

You will help bring our long-term marketing strategy to life across Australia and the Americas. That means creating content, coordinating campaigns, supporting events and helping us better understand the customers and markets we serve.

You will help us answer customer questions that matter and communicate the value of those answers:

1. Why should a mine site choose to work with Geographe?

2. What problem are we trying to solve for them? What value will it deliver?

3. How do we explain our capability in a way that is helpful to a maintenance engineer, procurement team or operations leader?

What you might work on

No quarter will look the same, but recent work has included:

Turning a conversation with an engineer into a LinkedIn post, case study and a product story.

Coordinating an email campaign that helps a Customer Relationship Manager start a meaningful conversation regarding an award winning product.

Updating website content so it is easier for customers to find and understand.

Supporting industry events, sponsorship and customer facing activities.



Recent events we have organised and had team members attend include MinEXPO (Las Vegas), The Mining Show (Dubai), Mainstream (Perth), CIM Expo (Vancouver) and IMARC (Sydney).

Reviewing campaign performance and help understand what is working, and what is not.

Helping us organise product, sales and marketing information so the right people can find and use it.

Who will thrive in this role

This role will suit someone who enjoys making complex things clearer.

You may be working in marketing, communications or digital marketing and want more ownership. You may be in an agency and ready to work closer to a business, its customers and its commercial outcomes. Or you may already work in a technical, industrial or B2B environment and want to use that experience in a more creative and strategic way.

You do not need to be a mining expert, but you do need to be genuinely interested in learning how engineered products create customer value. Learning from and being comfortable working with technical people who know their subject deeply is a big help.

We are looking for someone who is:

Curious about customers, markets and how things work.

A transparent, confident writer who understands tone and message adaptation for different audiences.

Organised enough to keep campaigns, content and stakeholders moving.

Comfortable working with sales, technical and product teams.

Interested in ideas, but equally focused on getting them delivered well.

Happy to take ownership of a project and see it through.

Preferred experience and qualifications:

Diploma or degree in Marketing, Communications or a related discipline, or equivalent practical experience.

Experience in a marketing coordination, communications, digital marketing or related role.

Experience working with cross-platform media partners, publications, events or industry suppliers.

Experience within mining, engineering, manufacturing, heavy equipment or industrial products.

Experience coordinating trade shows, industry events or sponsorship activity.

HubSpoting, Content Marketing or Email Marketing certification.

Experience with HubSpot CMS, CRM, email m

📌 Marketing Coordinator (Perth)
🏢 Geographe Enterprises
📍 Perth

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