Company Description Ibirapuera Shopping, located in the Moema neighborhood, is one of São Paulo’s most traditional and prominent shopping centers. Known for its long-standing presence in the city, it has grown alongside Moema’s commercial and urban development. The mall offers easy access, six parking levels, and 426 shopping and service options across four retail floors, attracting a diverse and loyal customer base.

Unlike many shopping centers, Ibirapuera is independently managed by store owners who also own their units. The shopping center plays a significant role in local economic, social, and cultural development, generating thousands of direct and indirect jobs in one of the city’s most distinguished areas.

Role Description The Social Media Marketing Specialist will manage Ibirapuera Shopping’s presence across social media platforms, ensuring consistent brand messaging and engaging content. This full-time, on-site role in Woodpark, NSW involves planning and executing social media campaigns, creating and scheduling posts, and monitoring performance metrics. The specialist will interact with online audiences, respond to comments and messages, and support promotional activities, events,



and partnerships through digital channels.

Collaboration with marketing, retail, and customer service teams will be required to align social media initiatives with broader marketing strategies and store activities. The role also includes staying updated on social media trends and recommending improvements to enhance reach and engagement.

Qualifications

- Solid skills in Social Media Marketing and Digital Marketing to plan and execute effective online campaigns.
- Proficiency in Social Media Content Creation and Marketing to develop engaging posts and promotional materials.
- Excellent Communication skills to interact with audiences, coordinate with internal teams, and represent the brand clearly.
- Experience with social media analytics tools and reporting to monitor performance and optimize content strategies.
- Knowledge of retail or shopping center environments and customer behavior is an advantage.
- Ability to work on-site full time in Woodpark, NSW, manage multiple projects, and meet deadlines.
- Relevant education in Marketing, Communications, Digital Media, or a related field is preferred.

📌 Social Media Marketing Specialist (Woodpark)
🏢 Ibirapuera Shopping
📍 Woodpark