The role

This role brings TH7 to life, in every clinic and every channel. You’ll turn our marketing plan into action, week to week, and own the day-to-day: clinic launches, events, local marketing, email and CRM, creators and ambassadors, and support for our new franchise partners.

2027 is shaping up to be an exciting, high-growth year for TH7.

We’ve got a huge year planned; new clinics open from March, our established clinics have big growth goals, and our events season runs from March to October.

This is a 12-month maternity leave cover for our Head of Brand, so you’ll also be a guardian of our brand standards while she’s away. With the growth ahead, there’s a strong appetite to make this a permanent role.

You’ll shape strategy and budget with the Head of Marketing, then make it happen: plan it, bring the right people and partners together, launch it, and report back on what it delivered. It’s a broad, hands-on role for someone who loves variety, sweats the details and gets things done.

What you’ll own

Clinic launches and franchise marketing

- Deliver the marketing for each recent clinic in the 12–16 weeks before it opens: waitlist, founding-member offer, local partners and creators, launch events, PR support and local search listings.
- Support franchise partners with local area marketing once they’re open.

Campaigns and seasonal calendar

- Run the marketing calendar: gift card campaigns (Christmas, Valentine’s Day, Mother’s Day, Father’s Day), the 28-Day Reset, membership and seasonal campaigns.
- Brief and coordinate content, design and paid media for each campaign, and make sure every campaign has a clear offer, landing page and tracking.

Email, SMS and CRM





- Plan and send email and SMS campaigns and help switch on and improve automated journeys for first visitors, Reset buyers, new members and win-backs.
- Keep lists clean, consent compliant and segmented by clinic and customer type.

Events and activations

- Plan and lock in our events calendar, from flagship events like HYROX and the Brisbane Marathon to smaller partner pop-ups and community events.
- Manage contracts, bookings, equipment, staffing and briefs with our casual events lead
- Report on what each event delivered: leads, first visits, bookings and members.

Creators, ambassadors and community

- Manage our creator roster, ambassadors, sponsored athletes and community leaders: briefs, contracts, content delivery, codes and payments.
- Work with our PR agency on bigger-name creators, and build creator rosters ahead of our new market launches.

Local and clinic marketing

- Support clinic managers with local marketing, in-clinic promotions, signage and screens.
- Keep marketing materials current and consistent across every clinic.

Brand and reporting

- Protect the TH7 brand: tone of voice, visual standards and approved health claims across everything we put out.
- Guide the Content Marketing Coordinator’s work on campaigns, events and launches.
- Track results in a monthly report: first visits, 28-Day Reset take-up, members,



launch results and campaign returns.

About you

Essential

- 3–5 years in marketing, with at least 2 years running campaigns and budgets yourself.
- Hands-on experience launching new locations, stores, venues or franchise sites, or running multi-site local marketing.
- Experience planning and delivering events and activations, from logistics to follow-up.
- Experience with email and SMS marketing and a CRM, including segmentation and automated journeys.
- Experience managing creators, ambassadors, agencies or freelancers.
- Strong organisation: you can run several launches, events and campaigns at once without dropping the ball.
- Clear, warm writing and a good eye for brand. You can brief well and give useful feedback.
- Comfortable with numbers: you track results and use them to decide what to do next.
- A full driver’s licence and willingness to travel and work some weekends in events season.

Desirable

- Experience in health, wellness, fitness, hospitality or premium consumer brands.
- Franchise marketing experience.
- Comfortable using AI tools to work faster and smarter.
- A personal interest in recovery, wellbeing or performance.

What we offer

- A 12-month fixed-term contract, with the option to extend or make the role permanent.
- A rare chance to shape the marketing of a fast-growing premium brand in its biggest year yet.
- Feel the difference yourself: free recovery sessions for you (off-peak), 30% off for family and 15% off for friends.
- Discounts with our partner brands.
- A small, supportive team that values ownership, candour and new ideas, including how AI can help us work better.

📌 Marketing Manager (Brisbane)
🏢 TH7
📍 Brisbane