Digital Business Analyst (experienced) Hybrid Baby Bunting is Australia’s largest nursery specialty retailer, but we’re much more than that. We’re a growing community dedicated to supporting parents through every step of their journey. Our purpose? To share in the joy and provide support through the challenges of raising little ones by empowering parents to make the best choices for their families. This role is a six-month fixed term contractYour New Role Lead digital initiatives in one of Australia’s leading retail businesses. We’re looking for an experienced Digital Business Analyst with strong eCommerce experience to join Baby Bunting’s Digital team on a contract basis and play a key role in delivering strategic digital and customer experience initiatives. This is a hands‑on role for an experienced BA who can quickly build relationships, navigate complexity and translate business needs into practical solutions. You’ll work across customer, eCommerce and technology initiatives, partnering with stakeholders throughout the organisation to shape requirements, align teams and drive outcomes. You’ll join a team-oriented, high‑performing environment where you’ll influence decisions, lead analysis activities and contribute to projects that directly impact customers and team members across Australia and New Zealand. Why this role matters Digital is a critical part of Baby Bunting’s growth strategy and we’re continuing to invest in the platforms, systems and experiences that support customers throughout their journey. You’ll work across significant digital and eCommerce initiatives, helping ensure solutions are practical, scalable and aligned with customer and commercial outcomes. You ’ll be working cross‑functionally with Product, Technology, Digital, Operations and external partners,



you’ll drive initiatives from discovery through to implementation, bringing clarity to ambiguity and momentum to delivery. Like what you hear so far? Here’s what’s ahead of you:
- Leading business analysis activities across complex digital and eCommerce initiatives
- Facilitating workshops and stakeholder discussions to uncover business needs and define solutions
- Translating business requirements into high‑quality user stories, functional requirements and delivery‑ready documentation
- Working closely with Product/CX, UX, Delivery Lead, Developers and QA teams throughout the delivery lifecycle
- Analysing existing processes and identifying opportunities to improve customer and business outcomes
- Supporting discovery, solution design, testing and implementation activities
- Managing competing stakeholder priorities and helping drive decisions in a fast‑paced environment
- Working across integrated platforms, systems and customer journeys
- Acting as a trusted adviser to business and technology stakeholders
- Contributing to continuous improvement across delivery practices, tools and ways of working It would be nice, but not essential, if you also come with:
- Omnichannel retail experience across digital and store‑based customer journeys
- Exposure to Click & Collect, ship‑from‑store, endless aisle or similar omnichannel fulfilment models
- Experience working across customer‑facing websites,



marketplaces or mobile applications
- Experience working with third‑party vendors and SaaS platforms
- Exposure to tools like Jira, confluence, figma, agile practise and documentation standard.
- Exposure to large‑scale digital transformation or customer experience programs WHAT’S IN IT FOR YOU. We’re accelerating our growth across Australia and New Zealand and you’ll be joining us during an exciting period of digital investment and transformation.
- The chance to work on meaningful digital and customer experience initiatives
- Exposure to a broad stakeholder group across Digital, Technology and the wider business
- A collaborative and supportive team environment
- Hybrid working arrangements
- A modern retail technology environment with a strong focus on innovation
- The chance to make a genuine impact from day one About Baby Bunting Baby Bunting is Australia’s largest nursery retailer, supporting families through every stage of their parenting journey. With stores across Australia and New Zealand and a growing digital presence, we’re committed to delivering exceptional customer experiences through innovation, technology and great people. As we continue to grow, we’re investing in our platforms, capabilities and teams to ensure we’re ready for the next stage of our journey. Please notePlease include a covering letter highlighting the following:
- Your demonstrated experience as a Senior Business Analyst or Digital Business Analyst within digital, eCommerce or technology environments
- Your eCommerce experience with a solid understanding of online customer journeys, conversion, search discovery and gifting experiences Every employer in Australia has an obligation to ensure employees have the relevant working rights

📌 Digital Business Analyst (Melbourne)
🏢 Baby Bunting
📍 Melbourne