Our client, a fast growing, Australian owned business specialising in the supply of healthcare equipment used primarily in Community, Aged Care and Hospital settings is seeking a Senior Marketing Manager. This is a fantastic opportunity to take ownership of their Marketing, working with their internal and external Marketing teams. You will lead the development and execution of their marketing strategy through your deep understanding of traditional, digital, and emerging marketing.

The key purpose of this role is to own and drive our client’s brand to deliver sustainable growth. You'll take a highly creative multi-disciplinary approach to dynamic promotional tactics, brand initiatives, cooperative ventures, and loyalty drivers, with the view to improve customer acquisition, spend, repeat purchase, retention, and loyalty.

You will have responsibility for developing marketing plans and budgets, leading marketing strategy and execution in order to increase target market awareness and stimulate demand. You will collaborate with Sales Management to identify and understand target market needs, position solutions and develop, implement, track and measure marketing programs that help the Sales teams achieve their business/revenue plans.

Key Responsibilities:-

- Develop and execute marketing automation and digital marketing campaigns aligned with company objectives.

- Execute end-to-end marketing campaigns across various channels, including digital, social,



media and traditional.

- Perform regular tracking and analysis of marketing content performance

- Assist with the development of creative concepts for sales and marketing collateral

- Work with subject matter stakeholders to develop marketing plans

- Analyse key performance indicators to measure the success of marketing initiatives

- Budget management to optimise spending and maximize return on investment.

- Stay abreast of industry trends, emerging technologies and best practices to continuously improve marketing effectiveness.

Your Qualifications:-
- Proven experience in a hands-on marketing leadership role

- Strongly digitally minded, with solid CRM capability — ideally hands-on Hub Spot experience.

- The ability to use AI effectively as part of day-to-day marketing.

- 5 years generalist marketing management experience with strong communications background

- Healthcare or medical equipment marketing experience

- Team management experience preferred

- Strong understanding of marketing principles and brand development

- Proficient in digital marketing tools and platforms

- Self-starter with the ability to work independently and take ownership of projects

Ideally you will come from a product/distribution background. Please forward your resume to @matchconsulting.com.au or phone Jenny on 0418488*** with any queries.

📌 Senior Marketing Manager (Lane Cove West)
🏢 Match Consulting
📍 Lane Cove West