Our Journey

The ShopBack Group is Asia-Pacific's leading shopping and rewards platform, trusted by over 20 million active members across 13 markets, including Germany and the United States. Driven by the vision to make every day more rewarding, ShopBack saves members money and time with more ways to earn and more to do with what they earn, and empowers merchants and brand partners to effectively engage its members. Founded in Singapore in ****, ShopBack now powers over US$5.5 billion in annual sales and half a million transactions a day for more than 20,000 online and in-store partners.

The Role
As the Head of Marketing, you will be responsible for all aspects of marketing from customer acquisition, growth and campaigns for Singapore and Malaysia markets for ShopBack Online business. You will be working closely with local teams and regional stakeholders to achieve aspirational goals. If you are an experienced, self-motivated, and innovative marketer with solid people management abilities, this could be the role for you.
What You'll Own

Devise, implement and be accountable for marketing strategy and execution to drive the highest ROI on user acquisition, growth and retention across marketing channels including CRM, social media, partnerships, digital & content marketing and Influencers
Be responsible for demand growth and user development funnels on both existing and new business initiatives.
Provide leadership, coaching and direction to a high-performance team; ensuring that they are well briefed, supported and that they work as effective members of the wider team, and deliver on their objectives.
Derive actionable insights using reports and data, present meaningful analysis, and recommend impactful initiatives and optimizations.
Evaluate and report on campaign performance to relevant stakeholders, including providing regular management reporting to inform the organization's performances.
Manage marketing budgets, provide accurate ROI forecasting and appropriate investments.
Essentials to Succeed





8 - 10 years of experience in growth marketing strategy and in a team management role.
Experience in eCommerce, B2C marketing, social media, and start-ups is highly valued.
Has an excellent track record of creating and implementing successful creative marketing campaigns, including all elements of the marketing mix.
A structured thinker who can break big, ambiguous challenges down into discrete, solvable problems.
Strong data analysis skills and ability to use both quantitative and qualitative means to map strategy, decisions, product iterations and roadmap prioritisation back to data.
Commercial acumen, budget management, and reporting experiences.
Exceptional leadership and team management skills to achieve outstanding results.
Strong interpersonal and effective communication skills with an ability to build relationships and communicate effectively at all levels, internally and externally.
A creative instinct, both in developing campaigns and in constantly evaluating how we work in order to improve processes.
AI Builder mindset — you use tools like Claude or Cursor to move faster and build smarter, to scale efficiencies for your team.
ShopBacker Traits

Agency- We take ownership and act, rather than waiting for permission. When something's blocking progress, we find a way through it and follow through until it's done.
Judgement- We aim for high-impact decisions, not just easy wins, and we put the bigger picture ahead of individual interests. That means moving quickly and confidently, while staying thoughtful about when a call really matters.




Learning Velocity- We pick up new skills quick and let go of old habits just as quickly when something better comes along. We benchmark ourselves against the best and keep raising our own bar.
Tenacity- We stay in it when things get hard, keeping a level head under pressure. We debate openly before deciding, then commit fully — and support each other along the way.

What's in it for ShopBackers

Career growthopportunities to take on greater challenges that help you realise your ambitions.
Be part of a winning teamon a journey to global scale.
Competitive compensationbased on performance.
Candid, open, and collaborative culturewhere feedback is valued.
We are committed to protecting your data and ensuring fairness in our recruitment process. We may use artificial intelligence (AI) tools to help our team review applications, analyse resumes, match candidates to roles, generate interview notes, and assess responses. These tools assist our recruiters and interviewers and they do not make final hiring decisions. Final hiring decisions are ultimately made by humans. If an assessment is part of your process, we may (with your consent) capture screen activity and/or webcam images during the test to help verify test integrity. We do not use AI to infer your emotions or sensitive traits. We process personal data lawfully, securely, and transparently in line with applicable data-protection laws and our commitment to fair employment. You can ask questions or exercise your rights including to request human review or to challenge an outcome by contacting [email protected] . ShopBack is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, sexual orientation, national origin, age, disability, genetic information, veteran status, or any other protected status under applicable laws. Join our team and help us make a difference!

📌 Head Of Marketing (New South Wales)
🏢 Shopback-2
📍 New South Wales