At Lack of Color, we're passionate about the amazing people we get to work with each day.
Not only are they focused, determined and passionate individuals – they're driven by creativity and inspired by endless possibilities.An exciting prospect has become available for a Content Manager within the team.
Lack of Color is looking to expand and elevate their digital presence, drive engagement and connect with a global community of passionate fans.This role is ideal for someone who thrives in creative environments and understands how to turn social media into a powerful storytelling and sales channel.
You'll take the lead in shaping the brand's social presence, building a strong community and delivering engaging content that connects with audiences and drives eCommerce and digital growth.Job DescriptionLead end-to-end social strategy across organic and paid channels, driving brand growth, storytelling and revenue.
Reporting directly to the Founders & Senior Digital Manager, this role owns content direction, creation, paid social performance, collaborations and partnerships.
This is a hands-on strategic role focused on scaling reach, strengthening brand narrative, and converting social audiences into customers.Create, oversee and manage engaging, on brand content across all platformsHandle posting across social media and digital platformsWrite compelling copy, captions and stories that align with brand voice and toneCollaborate with ambassadors and partners and manage digital assetsManage direct messages, comments and audience interactions across multiple digital channels (social media, Pinterest etc)Grow and nurture the online community, respond to messages, and elevate issues when neededBuild on and manage global program, onboard ambassadors, track performance and continue to strengthen the LOC communityCoordinate social campaigns, cover live events, plan event content with local teamMust be able to independently create,



execute and comfortable with being in front of camera and featured in the contentStrong understanding of performance content + conversion focused socialExperience working closely with paid/whitelisting/influencer amplificationDuties & ResponsibilitiesOwn and evolve the full social strategy across all platforms including content communications from ideation to executionCreate and oversee engaging content including organic posts, campaigns and user-generated contentCreate, develop and manage content plan across digital and social media platforms that drives brand awareness, engagementCollaborate with internal & external teams and partners to manage the creation of content and support product launches, campaigns and promotional activity (video, photo, blogs, copy, written, story telling)Copy writing with consideration for optimising content for SEOTrack web analytics to track content engagementPlan and manage the content calendar across key platforms including Instagram, Tiktok, Youtube, Facebook and PinterestGrow brand reach, engagement and communityHandle daily posting across all social media and digital platformsPlan and execute structured content calendarsMaintain a premium and globally appealing brand imageSkills & Qualifications5+ year's experience managing fashion based social media channels and content creationStrong understanding of social platforms, trends, performance and analyticsStrong content creation and editing skillsFront facing content role – must be comfortable speaking to camera and being featured in the contentExperience managing influencer collaborations and community growthCreative mindset with strong visual storytelling abilityUnderstanding of social commerce + affiliate ecosystems (ShopMy/TikTok/Pinterest etc.)Ability to concept content with commercial intent, not just aesthetic/social postingExcellent communication and organisational skillsPassion for fashion and digital cultureHands on and proactiveSelf motivated and able to work independentlyAble to work across global territories
#J-*****-Ljbffr

📌 Content Manager (Gold Coast)
🏢 Lack of Color
📍 Gold Coast