We are a well-established international consumer goods business with a portfolio of recognised brands. We are looking for a digital marketer to take ownership of our online presence in Australia, from campaigns and content through to e-commerce and performance.
It is a hands-on role for someone who enjoys both the creative and the analytical side of digital, and who wants to see a transparent link between their work and commercial results.
Key Responsibilities
Digital campaigns and content
- Plan and deliver digital campaigns across social, paid media and our websites, from brief to launch.
- Manage the creation of digital content and keep our brands consistent online.
- Bring new product launches to life through digital activity.
- Localise campaigns and assets from our international marketing team for the Australian market.
E-commerce
- Grow our sales through online retailers and e-commerce channels, working closely with the Sales team.
- Make sure product listings and content are accurate and compelling across retailer sites.
- Keep the online shopping experience for our brands as strong as it can be.
Performance and reporting
- Track and report on the performance of our digital activity and spend.
- Build regular dashboards and turn the data into clear, practical recommendations.
- Keep on top of consumer behaviour online, competitor activity and market trends.
Agencies and operations
- Manage our digital, media and creative agencies day to day, holding them to agreed deliverables.
- Keep track of agency budgets and invoices.
- Own the marketing calendar and the digital asset library.
- Prepare reports and presentations for business reviews.
About You
- 3–5 years in a digital marketing role, ideally with some e-commerce exposure.
- Hands-on experience running paid social, search or display campaigns and working with agencies.
- Comfortable with Google Analytics or similar tools, and able to explain what the numbers mean for the business.
- Well organised and able to manage several projects at once.
- A background in consumer brands or retail.
- Experience working with online retailers or marketplaces.
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📌 Digital eCommerce Marketing Manager (Melbourne)
🏢 Confidential Jobs
📍 Melbourne
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