Latitude Financial Services in Melbourne is seeking a Senior Marketing Manager – Lifecycle to shape the customer journey and drive revenue growth for the Money business. You will lead lifecycle strategy, deliver cross-sell, top-up, retention and win-back programs, and build personalised campaigns across CRM, email, SMS, and digital channels.
You will partner with Data & Analytics, Product, Digital and Sales to optimise segmentation, propensity modelling and next-best-action opportunities, while
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📌 Lifecycle Marketing Lead – Money Growth (Melbourne)
🏢 Latitude Financial Services
📍 Melbourne
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