WordPress | Webflow | Technical SEO | GEO | Newsletter Publishing

We are looking for a highly experienced Content Marketing + SEO VA to support our growing digital presence across website content, SEO, newsletters and website platform management.

This is not a basic admin VA role. We need someone who is confident writing high-quality content, improving technical SEO, optimising for both Google and AI search engines, publishing newsletters, and updating websites.

- Write, edit and optimise website pages, blog posts, case studies, landing pages and newsletter content.
- Repurpose existing content into SEO-friendly articles, email newsletters and social media snippets.
- Ensure content is clear, engaging, well-structured and aligned with brand voice.
- Optimise content for search intent, readability, internal linking and conversion.
- Conduct keyword research and content gap analysis.
- Optimise website content for traditional SEO and GEO Generative Engine Optimisation.
- Improve title tags, meta descriptions, headings, image alt text and internal linking.
- Support technical SEO tasks including redirects, broken links, indexing issues, site structure and page speed checks.
- Use SEO tools to monitor rankings, traffic, site health and content performance.
- Recommend content and technical improvements based on data.
- Manage and update existing website content in WordPress.
- Support the migration of website pages, content and assets from WordPress to Webflow.
- Format and publish pages in Webflow using best-practice structure.
- Check migrated pages for layout, SEO, links, metadata, responsiveness and user experience.




- Maintain consistency across website pages, templates and content blocks.
- Draft, format and publish regular newsletters.
- Segment audiences where required and support email campaign setup.
- Track newsletter performance including open rates, click-through rates and engagement.
- Provide regular updates on completed tasks, SEO improvements and content performance.
- Use AI tools to improve research, writing, editing and workflow efficiency.
- Strong experience as a Content Marketing VA, SEO VA, Digital Marketing VA or similar role.
- Excellent English writing and editing skills.
- Hands-on experience with WordPress and Webflow.
- Proven experience with technical SEO and on-page SEO.
- Understanding of GEO and how to optimise content for AI search visibility.
- Experience publishing newsletters using platforms such as Mailchimp, ConvertKit, Klaviyo, HubSpot, Beehiiv or similar.
- Strong attention to detail and ability to work independently.
- Comfortable using AI tools such as ChatGPT or Claude to support research, drafting and optimisation.
- Google Search Console, Google Analytics / GA4
- Ahrefs, SEMrush, SurferSEO or similar
- Mailchimp, ConvertKit, Beehiiv, HubSpot or similar newsletter platforms
- ChatGPT, Claude or other AI writing/research tools
- Can write strong content without needing heavy editing.
- Understand both content strategy and technical SEO.
- Are comfortable improving existing content, not just creating current content.
- Know how to structure pages for search engines, users and AI discovery.
- Can manage deadlines and communicate clearly.

📌 Content Marketing And Seo (Canberra)
🏢 Hubstaff
📍 Canberra