The Benefits:
Shape marketing strategy across key hospital accounts
Leading global Medical Technology business
High visibility role with commercial influence
Drive growth across the ANZ healthcare market
Move beyond traditional product management
Turn customer intelligence into commercial opportunities
Work closely with key healthcare decision-makers
Influence sales strategy & customer engagement initiatives
Make a tangible market impact
About the Company
Our client is an established, global healthcare organisation with a significant presence across the Australian and New Zealand markets.
With recent wins across major healthcare customers and networks, the business is entering an exciting period of growth and evolving how it engages with its most important strategic accounts.
As part of this strategy, they are creating a more targeted, account-led approach to marketing; getting closer to customers, understanding what genuinely drives their decisions and translating those insights into meaningful commercial activity.
The Opportunity
This is an chance to take marketing beyond traditional product management and play a meaningful role in driving commercial growth across the healthcare sector.
As Marketing Manager, you'll be responsible for developing targeted marketing strategies that strengthen engagement with some of the organisation's most important hospital customers across ANZ.
Working closely with Sales, Clinical and Commercial teams, you'll gain a detailed understanding of key accounts, their business priorities, clinical requirements and the factors influencing purchasing decisions.
You'll use this knowledge to identify opportunities for growth, develop compelling customer propositions and deliver tailored marketing initiatives that resonate with individual accounts and their stakeholders.
With a strong focus on commercial outcomes,



you'll create and execute marketing activities designed to build stronger customer relationships, increase product adoption and expand market presence.
You'll also play an important role in connecting customer insights with broader business strategy, ensuring market intelligence helps shape commercial planning, forecasting and future growth opportunities.
Key responsibilities include:
Design & execute tailored marketing strategies for key hospital accounts
Identify customer challenges, unmet needs & commercial growth opportunities
Develop targeted campaigns that strengthen customer engagement
Analyse stakeholder priorities, purchasing behaviours & decision-making processes
Drive initiatives to increase product adoption & account penetration
Leverage customer insights to shape marketing & commercial strategies
Contribute to demand forecasting & business planning activities
Collaborate with Sales, Clinical, Operations & Supply Chain teams
Monitor campaign effectiveness & optimise activities to maximise commercial impact
Skills & Experience
We're looking for a commercially minded marketer who is naturally curious about customers and wants to understand why they buy, what clinical support they need and what influences their buying behaviours.
You'll ideally bring:
Proven local Marketingexperience across Medical technology/Devices portfolios
Previous portfolio responsibility adv.
Account Management sales experience advantageous
Proven ability to translate customer insight into targeted marketing activity
Experience across ANZ Public & Private Healthcare systems essential
Ability to develop and execute account-based marketing plans
Commercial & financial aptitude
Track record of collaborating tightly with internal stakeholders
Proven ability to take ownership of an initiative and run with it
Strong strategic thinking combined with the willingness to execute
Motivated, collaborative & coachable working style
#J-*****-Ljbffr

📌 Marketing Manager (Sydney)
🏢 HPG
📍 Sydney