Blue Light Card Australia is seeking a Lifecycle Marketing Manager to own the member journey from sign-up to retention. You will design and implement lifecycle strategies in Braze, automate triggers, and optimise communications across email, push, SMS, in-app and on platform.
You will lead a Marketing Coordinator, partner with the Head of Engagement, and drive growth by improving sign-ups, usage, and activity through data-driven campaigns and experimentation.
📌 Lifecycle Marketing Manager — Braze Growth Lead (Australia)
🏢 Blue Light Card Australia
📍 Australia
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