ROLE DETAILS
Remuneration package: $140,400 incl.
super
Permanent, full-time opportunity
Sydney
ASAP start
Hybrid working model with WFH flexibility
ABOUT THE COMPANY
Join a growing, purpose-led national organisation delivering complex and meaningful work.
Operating in a high-profile environment, the organisation is investing in its communications capability and moving towards a more proactive public narrative.
Expect intelligent colleagues, interesting subject matter, significant stakeholder exposure and a culture that values resilience, curiosity and initiative.
ABOUT THE ROLE
This is an opportunity for a switched-on media professional to do far more than respond to enquiries.
You'll identify stories, develop proactive media strategies, advise senior leaders and translate complex programs, data and policy into clear narratives that resonate.
With strong internal appetite for the function, you'll have room to bring ideas, challenge thinking and build a meaningful public profile.
DUTIES
Lead proactive and reactive media engagement across a major organisational portfolio
Develop media strategies around key milestones, priorities and emerging issues
Write media releases, statements, briefing notes, key messages and interview materials
Manage journalist enquiries from initial request through to approved response
Build trusted relationships with journalists and relevant media outlets
Identify proactive story opportunities and creative angles that strengthen public understanding




Monitor coverage and emerging issues and advise on reputational risks and opportunities
Prepare senior leaders and spokespeople for interviews and public commentary
Translate complex programs, data and policy into plain-English, compelling narratives
Coordinate messaging across internal teams to ensure consistency and accuracy
SKILLS & EXPERIENCE
5+ years' experience in media, communications or public affairs
Strong media relations experience with demonstrated journalist engagement
Exceptional writing skills and ability to deliver polished material at speed
Strong news judgement and understanding of media cycles
A proactive, story-driven mindset with the ability to identify angles rather than wait for briefs
Confidence advising senior stakeholders on sensitive or high-profile issues
Resilience and composure in high-pressure, high-scrutiny environments
Ability to quickly understand complex subject matter and communicate it simply
Government, financial services, property, infrastructure, regulated industry or major corporate experience will be highly regarded
Existing media relationships will be advantageous
ADVANTAGES
Competitive $140,400 remuneration package
Hybrid working with WFH flexibility




Opportunity to help build a more proactive media function
$500 annual wellbeing benefit following probation
Three gifted leave days during the Christmas/New Year shutdown
Ability to purchase additional annual leave and swap public holidays
Five days of special leave annually, subject to relevant criteria
EAP, income protection and paid parental leave benefits subject to eligibility
Meaningful work with strong executive visibility
OUR RECRUITMENT PROCESS
At Lotus People, we are committed to fostering diversity, equity and inclusion.
We encourage applicants from all backgrounds to apply and will ensure a fair and equitable recruitment process.
Every application we receive is reviewed by a real person, never by AI.
If your experience aligns with the requirements of the role, a consultant will be in touch within 2-3 business days for an initial phone screen.
Shortlisted candidates will then proceed to a virtual interview with the consultant managing the role.
Due to the volume of applications and the specific nature of our briefs, we are unable to take phone enquiries about roles before an application is submitted.
We ask that all interested candidates please apply online and wait to hear from us.
Rest assured, we respond to every applicant, regardless of the outcome, so you will not be left wondering.
Lotus People are proud to have been awarded Best Agency for Candidate Experience for five consecutive years.
We look forward to providing you with a positive and respectful experience.

📌 Manager Media & Communications (New South Wales)
🏢 lotuspeople.com.au
📍 New South Wales