Rapidly growing, Founder led pet wellness brand

Remote role, to be Sydney based

Key strategic leadership position with growth opportunities

Salary circa $150K – $180K plus Super plus bonus

Company Overview Our client is a fast growing, purpose driven pet wellness brand founded by a highly regarded veterinarian. With a huge range of quality products, they have a solid ecommerce presence along with retail stockists across Australia.

They have an authentic and collaborative culture, where you will take ownership, with the ability to be strategic and also hands‑on. If you are passionate about pet wellbeing and champion customer trust, then this could be the opportunity you’ve been seeking.

Position Overview Reporting to the Founder, we are seeking an exceptional Head of Ecommerce & Digital that has a genuine hunger to continue to grow this successful business. This pivotal role will direct the overarching digital, acquisition and customer retention strategies while managing a lean, agile creative and digital marketing team.

Key Responsibilities

Own the annual promotional, trade and communications calendar, aligning direct to consumer digital initiatives with retail partner cycles

Drive digital performance marketing and Meta advertising strategies

Oversee end to end CRM and customer retention, personally building and optimising advanced Klaviyo flows, automated waterfalls and segmented lifecycle journeys

Manage the Shopify Plus platform,



monitor search and SEO performance and harness modern data and internal AI tools for reporting efficiencies

Champion brand integrity and customer trust, collaborating on high-impact creative campaigns, photo shoots and brand activations

Serve on the executive leadership team to shape overall business strategy and commercial growth

Lead, mentor and coordinate the marketing and digital team, overseeing customer experience, web design, social content and agency partners

To be successful in this role, you will have

2 years at Head of Ecommerce/Digital level, within a direct to consumer brand

Strong knowledge of retail promotional dynamics and omni-channel environments alongside fast-paced digital operations

Extensive technical and operational proficiency with Shopify Plus and Klaviyo

Proven track record driving Meta Ads strategies and paid media conversion optimisation

High degree of autonomy and commercial initiative, capable of running projects independently and solving problems creatively

Hands‑on approach with a willingness to delve into day to day execution without being precious

Strong interpersonal and people‑leadership capabilities

Benefits and Culture

$150K – $180K base salary plus superannuation

Up to 15% annual performance bonus

Fully remote working model, Sydney based

Generous monthly pet product allowance including new product releases

Dedicated pet bereavement leave

Career progression opportunities

Candidates must have unrestricted working rights within Australia to be considered.

📌 Head of Ecommerce (Sydney)
🏢 Talent Matters
📍 Sydney