Sales Manager – B2B Partnerships & Wholesale (Food)

Sales Manager – B2B Partnerships & Wholesale

Full-time

- On-site/On-Road
- Botany, Sydney

About A Life Plus

A Life Plus is a Sydney-based, founder-led fresh meal delivery business. We cook and ship around 1,200 parcels a week nationally across Keto, High Protein, Gluten Free, NDIS, Carnivore and other diet lines. We're growing, we're moving into a much larger production facility, and we're building a small team of senior owners who each run one number.

The role

Today almost all our revenue comes direct to consumers. Your job is to build our second engine: a B2B channel that sells what we already make well through other people's networks.

This role is our founder's sales hat, handed to someone who'll wear it full time. You'll come in, assess the opportunities, build the plan and lead it. The whole job comes down to two questions:

1. Where can we partner and distribute to grow revenue?

2. Which of those deals actually make us money?

Your number is new-channel profit, not just revenue.

This is a hands-on role. You'll build the pipeline, open the doors and close the deals yourself. As the channel grows, you'll hire and lead a team under you.

Where we see opportunity

- Wholesale and co-manufacturing: we produce things our own suppliers can't, like gluten-free chicken schnitzels and other value-added components made in a dedicated GF environment. We supply them, and they sell through their distribution networks. You'll find out what demand they can't meet and turn it into recurring orders.
- NDIS providers: partner with NDIS organisations and support coordinators to onboard participants onto our NDIS meal line.
- Home Care Package (HCP) providers:



partner with aged care and home care organisations to bring HCP clients onto regular fresh meals.
- Gyms, health and fitness: partnerships with gyms, PTs, dietitians and health professionals who recommend us to their members and clients.
- Associations and corporates: member offers, workplace programs and group arrangements.
- Meal distribution: placing our finished meals with retailers, cafés, distributors and other channels, not just our components.

If you see a better channel than these, bring it.

What you'll own

- New-channel profit: your number. You'll track it monthly and own the pipeline that drives it.
- Strategy and plan: assess and rank the opportunities by size, margin and speed to revenue, then commit to the ones worth chasing.
- Pipeline and closing: prospect, pitch, negotiate and close. You'll set up pricing, terms and contracts that protect our margin.
- Account management: keep partners ordering, growing and renewing.
- Working with production and ops: make sure every deal is one we can deliver on at the cost, volume and quality we promised.

About you

- 10–15+ years in B2B sales, partnerships or business development, ideally in food manufacturing, wholesale, foodservice, NDIS or aged care
- You've built a channel or territory from scratch and can show the numbers it delivered
- You think in margin, not just revenue, and you're comfortable costing and pricing a deal
- An existing network in food distribution, NDIS, aged care or health and fitness is a robust plus
- You're happy to work on-site and get to know our product and production floor

What we offer

- Full-time, permanent, on-site in Botany, moving to a larger Sydney facility
- Market base salary , plus a KPI bonus tied to new-channel profit that can double or triple your total pay
- A direct line to the founders, real ownership, and a channel that's yours to build and lead

📌 Sales Manager –B Partnerships (Sydney)
🏢 A Life Plus
📍 Sydney