06 Nov
|
Plan A Technologies
|
Sydney
06 Nov
Plan A Technologies
Sydney
Plan A Technologies is looking for a Creative Tech Writer with 5+ years of experience to help tell our story and drive inbound growth.
We are looking for a prolific writer who can turn complex technology into smart, compelling content. Someone who asks valuable questions, finds the interesting angle, develops a strong point of view, and writes things people actually want to read.
This is a hands‑on role across articles, white papers, PR, social, campaigns, and more. We use AI every day, but AI is a tool. The thinking, research, judgment, fact‑checking, and final writing need to be yours.
RESPONSIBILITIES
- Find the Angle & Write It: Develop original story ideas, points of view, and content angles around AI, software, emerging technology, and the industries we serve, then personally research and write the content.
- Shape the Narrative: Co-author and execute our overarching brand and content strategy across all major digital channels.
- Drive Inbound Growth: Craft high-impact, client-facing collateral, including proposals, brochures, and targeted campaigns, designed to capture and convert high-value leads.
- Media Relations & Pitching: Secure top‑tier earned media by developing smart story angles and building relationships with journalists, tech bloggers, and industry influencers.
- Thought Leadership: Research and author deep‑dive articles, white papers, sharp op‑eds, and narrative‑driven infographics, working directly with Plan A executives, engineers, and subject‑matter experts to uncover ideas worth talking about.
- Social & Virality: Develop punchy, high‑engagement content tailored for social platforms to amplify our brand voice and spark industry conversation.
- SEO Optimization:
Apply on‑page optimization best practices to help our content rank and cut through the digital noise.
- Award Recognition: Identify, draft, and submit compelling applications for industry awards to cement Plan A’s market leadership.
- Data‑Driven Iteration: Track and analyze key performance metrics, including open rates, CTRs, and conversions, to relentlessly optimize outreach and ROI.
WHAT YOU BRING
- Proven Experience: 5+ years of dedicated experience in technology writing, journalism, PR, or content marketing. Deep experience in B2B tech is a massive plus.
- Writer at Heart: You genuinely love to write and have a portfolio of substantive work you personally authored, including long‑form articles, white papers, or thought leadership.
- Curiosity & Original Thinking: You don’t wait for a perfect brief. You can take an open‑ended technology topic, ask smart questions, find fresh angles, interview experts, and research your way to a real point of view.
- Exemplary Craftsmanship: Flawless English prose with the versatility to switch seamlessly between authoritative thought leadership and snappy, conversational copy.
- Full‑Funnel Content Mastery: A portfolio demonstrating success across emails, blogs, social media, PR, and long‑form digital campaigns that measurably move the needle.
- Technology Fluency:
You don’t need to be an engineer, but you should be comfortable learning technical concepts quickly, interviewing experts, and translating complexity without dumbing it down.
- SEO Fluency: A strong grasp of search intent, keyword integration, and content optimization strategies.
- Agility & Ownership: The organizational horsepower to manage multiple high‑priority assignments simultaneously in a fast‑paced environment, producing at high volume without sacrificing attention to detail.
- Good communication and problem‑solving skills.
- Initiative and drive to do great things.
JOB OVERVIEW
Plan A Technologies is looking for a Creative Tech Writer with 5+ years of experience to help tell our story and drive inbound growth.
We are looking for a prolific writer who can turn complex technology into smart, compelling content. Someone who asks good questions, finds the interesting angle, develops a strong point of view, and writes things people actually want to read.
This is a hands‑on role across articles, white papers, PR, social, campaigns, and more. We use AI every day, but AI is a tool. The thinking, research, judgment, fact‑checking, and final writing need to be yours.
ABOUT THE COMPANY/BENEFITS
Plan A Technologies is a global engineering firm created to solve the toughest tech challenges facing today’s businesses. Founded by software entrepreneurs Aron Ezra and Slav Kulik, Plan A helps organizations analyze their tech ecosystem to identify exactly what needs to be improved across their products and infrastructure—and then builds the solutions to fix it.
Rather than
📌 Creative Tech Writer (Sydney)
🏢 Plan A Technologies
📍 Sydney