The role

Do you love menswear and want to step into every side of marketing?

Bared Footwear is looking for an experienced Marketing Coordinator (Men’s Footwear) to be the right hand of our Men’s Marketing Manager. Bared Men’s is in an exciting growth phase, and you’ll support everything from content and social to campaigns, eDMs, creators and weekly trade reporting.

Key responsibilities (including but not limited to)

Content & Social

- Manage the Bared Men’s content calendar, scheduling and publishing across Instagram, TikTok and emerging platforms.
- Create social posts and write on-brand copy for social and weekly Men’s eDMs.
- Coordinate content shoots with the Creative team, from briefs and shot lists to on-set support.

Campaigns, Creators & Events

- Support seasonal campaigns, launches and key trading moments, coordinating assets, timelines and approvals across teams.
- Manage creator partnerships day to day: outreach, briefs, gifting and content tracking.
- Support PR moments and events, from logistics to capturing content on the day.

Trade Reporting & Insights

- Prepare weekly Bared Men’s trade reports covering sales, top styles, stock and channels.
- Report on social, eDM and campaign performance, turning the numbers into clear next steps.

Marketing Operations

- Keep the department running: WIPs, briefs, budget trackers and supplier coordination.
- Use AI and smart tools to work faster across research, copy, reporting and content.

About you

- At least 4 years’ experience in a marketing support role, such as marketing coordinator or assistant, ideally in fashion, footwear or retail.



This is not a graduate role.
- A genuine love of menswear and a strong read on the brands, creators and culture shaping it.
- Commercially minded: curious about what drives sales and growth, not just what looks good.
- Bring ideas to grow Bared Men’s, from current audiences and platforms to content formats, partnerships and tests, and help measure what works.
- Highly organised, able to keep a busy calendar and many moving parts on track.
- Confident with numbers and Excel or Google Sheets: you can read a trade report and explain what matters.
- A strong writer who can pick up the Bared tone of voice, with hands-on social content experience (CapCut a bonus).
- Proactive and collaborative: happy to take a brief and run with it, and to pitch in wherever you’re needed.

The benefits

- A supportive and inclusive work environment.
- Be part of a proud B Corp-certified company committed to doing business better.
- Competitive remuneration and employee discounts.
- Well-being program (EAP, yearly free flu vaccinations, and company-funded paid parental leave).
- Company-run activities, dinners and events.

About Bared

Great-looking, seriously comfortable shoes are what we do. As a certified B Corp, we believe in doing business better, for the planet and for its people. Our people are our greatest asset, and we’re growing fast. You’ll join a passionate, fun team where you genuinely have a voice and can make an impact.

Location: Bared Footwear HQ, 15 Hamilton Street, Oakleigh

Sound like the right fit? Send your resume and cover letter to [email protected]

📌 Marketing Coordinator (Men's Footwear) (Melbourne)
🏢 Bared Footwear
📍 Melbourne