Technical Sales Representative — Smenco Pty Ltd | Central NSW
About the role
Smenco is looking for a Technical Sales Representative to take ownership of an established customer base across Central or South NSW, operating from our Oran Park hub.
You’ll be handed a significant portfolio of existing accounts — key customers and distributors who already buy from us. The goal is straightforward: build genuine relationships, provide expert technical advice, and grow sales revenue across your territory. This is not a cold-calling role. The groundwork has been done; your job is to deepen it.
We’ll provide full product training. If you understand welding and fabrication from the inside and you enjoy working with people, we’ll back you to make the transition into sales.
What you’ll be doing
- Managing and growing an established portfolio of customers and distributors across Central NSW
- Conducting technical product demonstrations and presentations at customer sites
- Providing expert advice on welding equipment selection, applications and best practice
- Identifying new business opportunities within and adjacent to your territory
- Working toward agreed territory sales goals
- Representing Smenco and Fronius at industry events and customer visits
- Regular travel across the territory, including multi-day trips as required
What we’re looking for
You will need:
- Hands-on experience with welding equipment — either trade-qualified or solid working familiarity with welding and fabrication processes
- The ability to explain technical concepts clearly to a range of audiences
- Self-discipline to manage your own schedule and territory without close supervision
- A current driver's licence and willingness to travel regularly
No prior sales experience required — full product and sales training is provided.
Highly regarded:
- Prior experience in a technical sales, product specialist or field representative role
- Familiarity with Fronius or other premium welding brands
The package
- Base salary + commission structure, discussed based on experience
- Company vehicle, mobile phone and laptop
- Ongoing product training including direct Fronius manufacturer support
- Superannuation
About Smenco
Smenco is a 100% Australian family-owned business and the exclusive importer of Fronius welding equipment for over 20 years. We represent a portfolio of leading international industrial brands across Australia.
You won’t be one of fifty reps. Your territory is yours, your results are visible, and the people you work with actually know the industry.