RED BULL`S STRATEGY, MERCHANDISING STANDARDS, AND KEY ACCOUNT PROGRAMS:
- Partner with Distribution Partners to deliver Red Bull strategies, priorities and key initiatives.
- Drive consistent execution of Red Bull merchandising standards across relevant channels.
- Implement systems to track and benchmark Distributor Partner's against key initiatives and goals.
- Develop Sales Books and training materials to ensure Sales Reps understand and execute merchandising standards, including product flow, SKU priorities, displays and pricing.
- Lead regular communication around Key Account programs, ensuring upcoming, ongoing and short-notice initiatives are executed effectively.
DEVELOP & EXECUTE BUSINESS PLAN
- Develop annual business plans with Distribution Partners across distribution, volume, execution, investment and key KPIs.
- Implement monthly scorecards to track performance against agreed targets, including distribution and sales forecasts by channel.
- Partner with Distribution Partner senior management to maintain alignment on business priorities, performance and opportunities.
- Manage POS planning and allocation,
providing regular updates on availability, timing and new POS materials.
- Develop the right organisational structure with Distribution Partners, securing commitment to the resources needed to deliver the business plan.
BUSINESS INTELLIGENCE
- Maintain strong knowledge of relevant Red Bull systems and tools.
- Build an understanding of Key Account systems and their connection to Distribution Partner operations.
- Use Out-of-Stock analysis to identify opportunities and improve merchandising execution.
- Ensure Distribution Partners provide accurate and timely data across Red Bull systems.
DISTRIBUTOR STRUCTURE & ACCOUNTABILITY EXPERT
- Build a robust understanding of Distribution Partner structures, systems and ways of working.
- Develop strong relationships across all levels of the Distribution Partner organisation, from owners to managers.
- Maintain clear accountability across Distribution Partners, ensuring ownership of key tasks, programs and initiatives.
📌 National Account Manager - Distributor Partner Manager (Sydney)
🏢 Red Bull
📍 Sydney
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