Employment Type: Full time, permanent employee.

Location: Burnley VIC

Background

PMG is a professional services business that specialises in media. Managing over $185m in our client’s media investment, our core purpose is to build business outcomes through the strategic application of media.

We deliver connected strategy, planning and execution, deeply connected through data through our PMG “Plan to Grow” method. We fiercely believe that competitive intensity extracts value for our clients and fuels market share.

Every person that joins the team is part of something bigger. An ecosystem of insight, planning and decision-making striving to better the outcomes of our clients every single day. Succeeding at PMG starts with a fit and embracing our five key values: Bravery, Competition, Wellness, People and Trust.

Role Description The role of the Digital Manager encompasses the below:

Client Relationship Management

- Lead all day-to-day client communications across digital media activity, acting as the primary point of contact.
- Lead status meetings, and campaign reviews, ensuring clear, confident delivery of performance, insights, and forward actions.
- Present strategic recommendations, campaign results, and innovation opportunities to both marketing teams and senior stakeholders.
- Build trusted relationships with clients through clear communication, proactive thinking, and a solutions-oriented mindset.

Channel Expertise & Innovation

· Manage planning and buying of upper-funnel digital media campaigns, with a core focus on channels including BVOD, SVOD, Digital Audio, and Display (non-direct response).

- Partner closely with client media and creative brand teams to ensure digital campaigns align with overarching brand narratives and seasonal initiatives.
- Stay ahead of market trends and audience consumption shifts in VOD and audio environments.
- Drive innovation within upper-funnel environments, exploring new formats, platform partnerships,



and first-mover opportunities.

Team & Agency Collaboration

- Work closely with investment media, strategy, and creative teams to ensure digital is seamlessly integrated into wider campaign planning.
- Represent the agency’s digital capability in internal and client WIPs, ensuring high standards of delivery and cross-channel alignment.

· Mentor and develop junior team members, fostering a culture of high performance, growth, and collaboration. · Lead the training of junior team members across specific functions such as Trafficking, QA etc.

Campaign Delivery & Performance

- Own end-to-end campaign delivery processes, from briefing through to post-analysis, ensuring media is delivered on-time, on-budget, and on-strategy.
- Partner with media owners and publishers to optimise delivery and extract value from premium inventory deals.
- Own the tracking of annual media partner tenancies and commercial commitments, including contracted and added-value activity, monitoring delivery against agreed KPIs.
- Collaborate with internal FIND team to ensure KPIs are accurately tracked and reported.

Responsibilities

- Lead client-facing reporting and presentations, including campaign wrap-ups, WIPs, and strategic updates from a digital perspective.
- Lead the planning and presentation of digital media campaigns, from briefing to implementation and reporting in collaboration with investors.
- Lead the ad operations process including adserving through CM360, supervising campaign set up, QA and creative management across relevant platforms.
- Manage annual tenancies with media partners ensuring delivery within agreed KPIs.
- Support Group Director and Head of Digital with projects including annual negotiations, landscape updates, ad tech RFPs etc.
- Maintain positive relationships with all media and agency partners, delivering transparent feedback and transparency throughout all negotiations.
- Manage budgets and monthly reconciliations, including proactive communication with the PMG finance team.

📌 Digital Manager (Investment) (Melbourne)
🏢 PMG Media
📍 Melbourne