Competitive daily rates
3 days work from home
About Our Client
Our client is a globally recognised business experiencing an exciting period of growth and transformation.
With operations spanning multiple international markets, they are investing heavily in their marketing capability as they prepare for a significant global product launch and continue to mature their commercial marketing strategy.
They are now seeking an experienced Account-Based Marketing (ABM) Lead to join the team on an initial 6-12 month contract, with potential to transition into a permanent position for the right candidate.
Job Description
This is a rare opportunity for a senior B2B marketer to step into a highly visible project-focused role where you'll be relied upon as the subject matter expert to guide the team.
Working closely with local and international stakeholders, you'll lead the implementation of an account-based marketing approach, helping bridge the gap between strategy and execution.
You will partner with leadership, sales teams and external agencies to build sophisticated marketing programs that drive measurable commercial outcomes.
Key responsibilities include:
Leading the implementation and optimisation of an Account-Based Marketing (ABM) strategy
Building targeted nurture journeys, audience segmentation frameworks and lead-scoring models
Managing and enhancing marketing automation platforms and CRM integrations
Supporting the development and execution of campaigns tied to a major international product launch
Partnering with external agencies to execute campaign activity and system enhancements
Creating and adapting marketing collateral, with occasional graphic design support where required




Providing recommendations to improve marketing effectiveness, reporting and lead generation outcomes
Engaging and influencing stakeholders across multiple global markets
Driving best-practice marketing processes, systems and automation capabilities
The Successful Applicant
To be successful in this role, you will be an experienced B2B marketing professional with demonstrated expertise implementing sophisticated marketing ABM programs.
You will bring:
Proven experience implementing and managing Account-Based Marketing (ABM) programs
Strong hands-on experience with Salesforce Marketing Cloud.
Expertise in nurture campaigns, lead scoring, audience segmentation and automation workflows
Ideally experience managing external agencies and marketing technology partners
Strong demand generation and campaign execution capability
A commercial mindset with the ability to align marketing activity to business outcomes
Excellent stakeholder management skills and confidence engaging senior leaders
Graphic design capability and experience using Adobe Creative Suite or similar design tools will be highly regarded
Exposure to product launches across multiple regions is advantageous but not essential
What's on Offer
Temporary contract with opp to go perm
Hybrid working arrangement with up to 3 days working from home per week
Opportunity to lead and shape an organisation's ABM capability
High-profile role supporting a significant global product launch
Exposure to international stakeholders and markets
Collaborative, supportive and high-performing team setting
Opportunity to make a tangible impact on strategic business initiatives
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📌 Marketing Automation & Abm Specialist (Gold Coast)
🏢 Michael Page Australia
📍 Gold Coast