BP is seeking a CRM Manager to support the CRM Senior Manager by developing the CRM strategy and owning the execution of CRM activity for assigned markets, working with the Hub to deliver data-driven campaigns across email, app and push for B2B and B2C audiences.
You will analyze customer data, craft core journeys and manage omnichannel campaigns to improve retention and lifetime value, ensuring alignment with global CRM standards while adapting to local market needs.
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📌 ANZ CRM Lead: Omnichannel Campaigns & Retention (Australia)
🏢 bp
📍 Australia
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