Job Description

Digital Partnerships Trader -Agility

About the Role

As a Digital Partnerships Trader, you'll be responsible for leading media planning and implementation
activity across a portfolio of Australian Government work. You'll manage campaign responses, stakeholder
communication, reporting, optimisation and campaign delivery while supporting strategic communication
objectives. This role requires strong planning capability, stakeholder management, media expertise and
commercial discipline. You'll be expected to act as a trusted advisor, campaign manager and
communications specialistwhile maintaining exceptional operational standards.

What You'll Actually Be Doing

The Client Leadership & Media Advice
• Act as the primary contact for media related client queries
• Provide guidance on channel selection and media investment
• Build strong relationships with government stakeholders
• Present campaign recommendations and performance updates
• Manage campaign timelines and stakeholder expectations
• Create confidence through strong communication and responsiveness

The Media Planning & Strategic Solutions

• Develop media responses aligned to campaign objectives
• Create integrated channel recommendations across relevant media
• Work closely with Digital Partnerships teams to build connected solutions
• Assist in campaign setup including social MIs, campaign builds, manage relationships with Ad Tech
vendors and optimise campaigns within DV360, The Trade Desk, Meta, and Google Ads.




• Ensure campaign recommendations support business and communication goals
• Translate client briefs into actionable media plans
• Contribute to stronger communication outcomes

The Campaign Management & Delivery

• Lead media implementation across assigned campaigns
• Ensure campaign timelines are achieved
• Monitor campaign delivery and media performance
• Manage campaign changes and adjustments when required
• Oversee media bookings and media plan actualisation
• Maintain solid quality control standards
The Campaign Performance & Optimisation
• Monitor campaign performance against agreed objectives
• Identify opportunities to improve results
• Deliver performance recommendations and learnings
• Support campaign optimisation initiatives
• Use campaign insights to strengthen future recommendations
• Drive stronger communication outcomes through optimisation

Digital Partnerships Trader -Agility

The Financial Operations & Governance
• Ensure channel spend aligns with approved budgets
• Manage media plan reconciliation processes
• Maintain accurate financial records and documentation
• Ensure activity is loaded accurately into SMD




• Support campaign compliance and reporting requirements
• Maintain strong operational discipline

The Stakeholder Collaboration

• Partner with Digital Partnerships Managers and Associate Directors
• Work closely with specialist teams and stakeholders
• Support integrated communications delivery
• Build strong working relationships across the business
• Resolve campaign challenges collaboratively
• Contribute positively to team culture

The Reporting & Campaign Insights

• Deliver campaign reporting and performance summaries
• Analyse campaign activity and generate learnings
• Present performance findings clearly and confidently
• Identify trends and future opportunities
• Maintain reporting quality and consistency
• Support data-led decision making

The Capability Development Journey

• Continue building expertise across media planning and buying
• Strengthen stakeholder management capability
• Build marketplace and audience knowledge
• Learn from government communications specialists
• Stay informed on emerging media and audience trends
• Invest in future leadership capability

The Continuous Improvement Mindset

• Look for opportunities to improve campaign outcomes
• Identify process efficiencies
• Support innovation and better ways of working
• Bring solutions rather than problems
• Learn from campaign performance and stakeholder feedback
• Contribute to the ongoing improvement of the Government team

📌 Partnerships Trader (Sydney)
🏢 Omnicom Media Group
📍 Sydney