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Title: Regional Sales Manager - Regional VIC & TAS
Job Posting Date: 30 Oct ****
Company: Coates
Position Type: Permanent Full Time
Lead a High-Performing Sales Team Across Regional Victoria
This is an exciting leadership opportunity for someone who excels at developing high-performing teams, building strategic customer relationships, and delivering sustainable revenue growth in a field-based environment.
About the Role
Reporting to the Sales Manager for the South Business Unit, you'll lead a team of Geographical Account Managers, Product Specialists, and Major Project Managers across Regional Victoria.
With regular travel throughout the region, you'll spend significant time in the field coaching your team, engaging with customers, identifying growth opportunities, and developing strategic account plans that deliver exceptional commercial outcomes.
This role requires a leader who can effectively manage and motivate remote teams while fostering a strong sales culture focused on performance, accountability, and customer success.
What You'll Be Doing
Lead, coach and develop a high-performing sales team across Regional Victoria
Drive revenue growth, market share and share-of-wallet opportunities
Develop and execute regional sales strategies and account plans
Build solid relationships with key customers and industry stakeholders
Identify new business opportunities across construction, infrastructure, industrial and major projects sectors
Support pricing, negotiation and commercial decision‐making
Use CRM insights and reporting tools to maximise team performance and productivity
Collaborate with Operations, Marketing and Product teams to deliver customer‐focused solutions
Regularly travel throughout Regional Victoria to support customers and team members
Promote Coates' Safety First culture and lead by example
About You
To be successful, you'll bring:




Proven experience leading field‐based or remote sales teams
Strong sales leadership and coaching capability
Track record of delivering revenue growth and commercial results
Experience managing strategic customer relationships and key accounts
Strong commercial acumen, negotiation and business planning skills
Exceptional stakeholder engagement and communication skills
Ability to influence outcomes across customers, teams and senior leaders
Experience within equipment hire, construction, mining, industrial services or commercial related sectors highly regarded
A willingness to travel extensively throughout Regional Victoria
What you'll get in return
We provide our team with a wide range of perks and benefits, including:
Development and career progression pathways
Flexible working options available - let's discuss what works best for you
Access to our employee discounts, benefits and wellbeing program
Purchased additional leave program
Novated leasing and salary sacrifice
12 weeks Paid Parental Leave in addition to government parental leave scheme
Volunteering opportunities through the Coates Foundation
Looking for more reasons to join Coates?
At Coates, we know that people, organisations and communities thrive when everyone feels valued and included.
We're proud to implementing our second Reconciliation Action Plan and are committed to improving gender representation.
We also provide opportunities for growth through our leadership and development programs.
But our impact doesn't stop there.
Coates supports local and national charities through the Coates Foundation and invests in more sustainable equipment solutions to help create a greener future for all.
Visit careers.coates.com to learn more about our values and opportunities.
Diversity and inclusion are at the heart of our culture.
Coates welcomes candidates from all backgrounds, experiences and perspectives to apply.
Coates.
Equipped for you.
#J-*****-Ljbffr

📌 Regional Sales Manager - Regional Vic & Tas (Victoria)
🏢 Coates
📍 Victoria