A rapidly growing AI healthtech startup building technology that gives healthcare professionals more time to focus on their patients.The company has strong foundations, an established marketing team and a product customers love.
As the business expands beyond its core AI Scribe product, marketing will play a central role in driving customer acquisition, revenue growth and market position.The opportunityThis is an opportunity to own the marketing strategy and lead the function through its next stage of growth.You'll work closely with the founder, bringing clear direction, commercial thinking and data-backed recommendations to executive decisions.
You'll confidently challenge assumptions, guide investment decisions, and align marketing with the company's growth priorities.You'll inherit a highly capable digital marketing team, with the opportunity to develop its people, strengthen processes and structure, and shape both the immediate growth plan and longer-term marketing strategy.The role is approximately 75% strategy, leadership and founder collaboration, and 25% hands-on execution.
You'll own the function and embed AI into its tools and workflows to improve productivity and performance.
Success will be measured through qualified pipeline, customer acquisition and revenue contribution.What you'll be doingDevelop a high-performing marketing team, strengthening capabilities, processes and structureCreate and own the short- and long-term marketing and growth strategyPartner closely with the founder to shape priorities and guide investment decisionsLead, coach and develop the existing team, setting explicit expectations and accountabilityManage the annual marketing budget, allocating spend against measurable commercial outcomesFocus reporting and decision-making on pipeline, acquisition efficiency and revenue contributionStrengthen positioning and messaging for healthcare professionals as the product suite expandsEstablish clear KPIs,



reporting and operating rhythms to improve performanceRun structured channel experiments and attribution analysis to understand what drives resultsAlign with Sales on lead quality, conversion, shared priorities and resource allocationBring customer and market insights into Product and commercial decisionsUse AI and modern marketing tools to improve execution, insight and efficiencyStep into campaign setup and hands-on execution when requiredWhat we're looking forThe most important thing is that you've led a marketing function in a growing business and can connect marketing investment to commercial results.Ideally, you'll bring:Proven experience as a senior marketing leader in a startup or scale-upA strong track record in customer acquisition, pipeline generation and revenue growthExperience partnering directly with founders, including managing upwards and pushing back constructivelyDemonstrated ownership of a marketing budget, with clear accountability for return on investmentStrong people leadership, with experience developing teams and improving performanceExperience building the processes, structure and plans needed to scale a marketing functionConfidence using performance data, attribution and experimentation to make decisionsThe ability to align Marketing and Sales, resolve competing priorities and build shared accountabilityRecent hands-on experience with marketing tools, campaign execution and modern workflowsA practical understanding of how to apply AI across a marketing functionExperience in healthtech, medtech, healthcare or B2B professional services is strongly preferred.
You'll need to build credibility quickly with healthcare professionals and translate technical product capabilities into clear customer value.You'll have a strong product, an established team and the autonomy to shape how marketing contributes to the company's next stage of growth.Working directly with the founder, you'll influence strategy, develop the team and make meaningful investment decisions as the business expands its product offering.It's an opportunity for a commercially minded marketing leader who enjoys setting direction, building capability and staying close enough to the work to make things happen.
#J-*****-Ljbffr

📌 Head Of Marketing (Sydney)
🏢 Choice Ventures
📍 Sydney