Field Marketing Lead Anz - End-To-EndB Campaigns (Sydney)

Field Marketing Lead Anz - End-To-EndB Campaigns (Sydney)

03 Nov
|
Qlik
|
Sydney

03 Nov

Qlik

Sydney

Kelly+Partners is a Top 20 ASX‑listed accounting firm in Australia, established in 2006 and growing at 30% per annum. We exist to help our people, private business owners, and the communities we work in Be Better Off— a mission that guides every decision we make.

Our culture is grounded in clear values— One Way, One Team, Want the Best for Others, and Do What We Say— and a belief that sustained success comes from humility, discipline, and execution excellence.

This is a role for someone who wants to build, not inherit. At Kelly+Partners, you’ll join a founder‑led organisation where ambition is encouraged, standards are high, and success is shared. You’ll enjoy:

- A senior, hands‑on marketing role with real accountability
- Modern offices with state‑of‑the‑art technology
- Employee Assistance Program
- Paid Community Service Leave

We are seeking an experienced Marketing Manager to own and also execute on marketing initiatives that strengthen brand awareness, drive client engagement, and support growth across our offices in Australia, the United States, and Ireland. This a hands‑on execution role within a founder‑led, rapidly growing organisation. It is suited to a marketer who is hungry to make an impact, humble enough to learn and adapt, and motivated by being part of a team that wins together.

You will operate close to the work — supporting strategy, rolling up your sleeves to execute, and partnering directly with senior leaders and local offices. This is not a caretaker role; it is for someone who takes ownership, follows through, and delivers.

- Lead and personally execute marketing initiatives aligned to firm‑wide growth objectives
- Translate strategy into practical, high‑impact marketing activity
- Take ownership for outcomes and follow through on commitments

Local Area & Growth Marketing

- Lead Local Area Marketing strategies across Australia, the US, and Ireland
- Support local offices to grow visibility, engagement, and momentum in their markets

Client Communications & Marketing Automation

- Own client communication strategy in HubSpot, including email programs, newsletters, NPS surveys, and automated workflows
- Ensure communications reflect Kelly+Partners’ values and deliver real client value

Website & Digital Experience

- Own website performance and optimisation, ensuring clarity, quality, and strong conversion outcomes
- Drive SEO performance and continuous improvement

Paid Digital & Performance Marketing





- Lead and actively manage paid digital campaigns across Google Ads, LinkedIn, Facebook, Instagram, and YouTube
- Optimise performance to drive sustainable, high‑quality growth

Social Media & Brand Presence

- Shape and oversee Kelly+Partners’ social media presence across corporate and local office pages
- Ensure brand consistency, professionalism, and authenticity

Thought Leadership & Content

- Lead and contribute to thought leadership initiatives that reinforce Kelly+Partners’ authority in professional services
- Support content across blogs, podcasts, publications, and campaigns

Reporting & Improvement

- Own marketing performance reporting and insights
- Be relentless about improvement, using data to refine and elevate outcomes

About You

You will thrive in this role if you are:

- Hungry but humble — driven to succeed, yet grounded and open to feedback
- Ambitious and commercially minded, while genuinely valuing teamwork and shared success
- Degree‑qualified in Marketing, Business, or a related discipline
- Early adopter of AI tools but can apply human judgment in a data driven world
- Bringing 5+ years’ hands‑on marketing experience ideally within professional services
- Experienced working in founder‑led organisations or environments of rapid growth and change
- Executes with precision and urgency
- Highly capable with HubSpot CRM and marketing automation
- Comfortable balancing strategic thinking with day‑to‑day execution
- A strong communicator who builds trust with senior stakeholders
- Self‑directed, accountable, and committed to doing what you say you will do

Highly regarded

- Experience with Adobe Creative Suite
- Experience supporting multi‑location or internationally dispersed organisations

We're seeking a Campaign Marketing Lead to join our Marketing team on a 12‑month maximum-term contract, covering parental leave. This role plays a critical part in delivering Blackwoods' promotional campaign calendar, coordinating campaign activity, catalogues, offers and supporting collateral that drive category growth and customer engagement.

Working closely with Category, Sales, Digital and Supplier teams,



you'll take ownership of campaign execution from planning through to performance analysis, ensuring every campaign is delivered on time and achieves measurable outcomes.

What you'll be doing

- Lead the delivery of promotional and tactical marketing campaigns.
- Coordinate campaign schedules, catalogues and offer deployment.
- Manage campaign briefs, timelines and stakeholder communications.
- Analyse campaign performance and provide actionable recommendations.
- Track KPIs, budgets and return on investment.
- Collaborate with internal teams and suppliers to achieve campaign objectives.
- Drive continuous improvement and innovation across campaign activity.
- Ensure projects are executed accurately and within agreed deadlines.

We're looking for someone who

- Proven experience in campaign marketing, marketing activation, events or a similar role.
- Strong project management capability with the ability to manage multiple priorities simultaneously - We use Monday, but similar system proficiency is fine.
- Demonstrated understanding of marketing channels and campaign execution.
- Experience analysing performance data and translating insights into action.
- Exceptional stakeholder management and communication skills.
- Highly organised with strong attention to detail and deadline management.
- Experience within a B2C environment will be highly regarded.

What's In It For You

- Exclusive Perks: Team Member discount card for Kmart, Bunnings, Target & Officeworks, FREE One Pass subscription & Wesfarmers discounted offers from over 400 retail partners
- Continuous training and career development opportunities
- Team events, celebrations, award recognition and prizes
- Employee Assistance Program: wellbeing support for you and your immediate family covering counselling, coaching, financial advice, legal guidance, nutritional services, & more!
- Refer‑A‑Friend program–earn up to $2,000 for each referral!
- Ability to purchase up to 4 weeks’ additional annual leave
- Generous paid parental leave policy

Developer Confirmation

Application instructions omitted as per guidelines.

Various Other Postings

Blackwoods, Cisco, Uber, Prezzee, Advanced Cosmeceuticals, MESHKI, and other roles are listed below, each with their own responsibilities, qualifications, perks and core content preserved. The application instructions and recruiter self‑promotion blocks have been removed to comply with formatting and content rules.

📌 Field Marketing Lead Anz - End-To-EndB Campaigns (Sydney)
🏢 Qlik
📍 Sydney

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