About us
At CareSuper, we believe we’re Super Together. As a profit-to-member super fund with over 600,000 members and $60 billion in assets, we’re passionate about helping our members retire with confidence. We’re growing fast and looking for our next superhero to join us on this exciting journey.

About the role
As our new Conversion Optimisation Specialist, you’ll join our Digital team within the Member Experience & Retirement division, reporting to the Personalisation and Optimisation Lead. You’ll drive improvements in digital performance, engagement and conversion through experimentation, analytics and optimisation – helping us make key member actions and journeys simpler, smarter and more effective.

You will:

- Build and maintain a healthy conversion rate optimisation (CRO) backlog, informed by member insights, analytics and strong hypotheses that drive measurable outcomes.
- Design and run A/B and multivariate tests across our digital channels, with transparent test plans, hypotheses, results and recommendations.
- Optimise key member actions and digital journeys, monitoring funnel performance and identifying drop-off points to lift conversion and engagement.
- Partner with UX, Marketing, Engineering and Data teams to bring improvements to life.
- Ensure tracking and measurement frameworks are in place and accurate.
- Deliver performance reporting and post-implementation insights that show the value delivered to members and the business, while helping to grow our optimisation capability.

What we’re looking for
We’re on the lookout for a curious, data-driven optimiser who loves turning insights into measurable improvements for our members.

You’ll thrive in this role if you have:

- Experience in conversion rate optimisation, digital analytics or performance marketing.




- Knowledge of testing tools and analytics platforms.
- A strong understanding of digital journeys and funnels.
- Strong analytical and data interpretation skills, with a keen eye for detail and accuracy.
- A test-and-learn mindset and a genuine focus on measurable outcomes.
- A collaborative approach, with confidence working across UX, marketing, technology and data teams.

Why CareSuper?
We’re not just another super fund. We’re a values-driven organisation that puts people first—our members and our team.

Here’s what you can look forward to:

- Hybrid and flexible work environment
- 3% Superannuation Guarantee (SG) above SG minimum
- Additional matching of your salary sacrifice to Superannuation of up to 3% depending on your role
- 5 weeks of annual leave
- 18 weeks of parental leave for all eligible employees
- Holistic health and wellbeing support - free annual flu shots, skin checks, Employee Assistance Program
- Professional Development
- Rewards and Recognition Program, as well as employee discounts and cashback offers on a broad range of products and services

Ready to apply?
We’d love to hear from you! Just send through your resume and a cover letter. Be quick—we may close applications early if we find the right person.

What happens next?
Need support during the application or interview process? We’re here to help. Just reach out to your talent partner and let us know how we can make the process work for you.

We’re committed to protecting your privacy—your personal information will be handled with care and in line with our Privacy Policy.

At CareSuper, we know that diverse perspectives make us stronger. We’re proud to foster an inclusive environment where everyone feels welcome, respected, and valued—no matter your background or identity.

📌 Conversion Optimisation Specialist (Melbourne)
🏢 CareSuper (Secretariat Co.) Pty
📍 Melbourne