We are looking for a Marketing Lead who enjoys collaboration, understands the impact marketing can have on business development and who is excited to take ownership of a brand with a strong presence in the Victorian recruitment market.
You'll work closely with our Managing Director to shape our marketing plan and then lead its delivery.
This is a hands-on role with space for creativity, new ideas, and continuous improvement.
What you'll be doing You'll play a key role in elevating Aspect's presence across digital, brand, and customer engagement channels.
Your responsibilities will include: Supporting the MD in developing the marketing strategy and leading its execution Collaborating closely with the recruitment team to ensure marketing activity strengthens business development Managing multi-channel campaigns that engage and retain clients and candidates Overseeing the annual PACE Survey & Report, monthly newsletters and customer satisfaction programs Creating and evolving marketing collateral, digital assets and recruitment materials Managing website updates, UX improvements and SEO/AEO optimisation Producing engaging content across social media,



digital channels and internal communications Coordinating external suppliers and agencies Supporting event marketing, photography and promotional merchandise Contributing to recent staff onboarding with brand setup and training What you'll bring We're looking for someone who brings both capability and mindset: Experience marketing a service-based business, supporting sales (essential) Experience delivering marketing initiatives across multiple channels Strong written communication skills and the ability to tell a compelling brand story Confidence working closely with a recruitment or business development team Digital fluency, including experience with AI tools, automation and platforms such as MailChimp, Zapier, Survey Monkey, Canva, LinkedIn and a CRM An analytical and curious approach, with the ability to interpret data and recommend improvements A collaborative, proactive and values-aligned working style A tertiary qualification in marketing, communications or advertising To apply Please send your application and cover letter via the advert link.

📌 Marketing Lead (Melbourne)
🏢 Aspect Personnel
📍 Melbourne