Walk down any laundry aisle and you'll see shelf after shelf of plastic bottles, made with sticky products designed to be used once and thrown away.
Nobody has ever stood there feeling inspired.
We thought laundry deserved better, and so did the planet.Laundry is one of the few jobs every household does.
A few thoughtful changes and you can improve it a lot.We make products that do less harm, and that people genuinely get excited about.
Pure, powerful, 100% biodegradable, and scented so beautifully people actually look forward to washing day.When a refill pack is empty, it comes home to us, free, to be washed, sanitised and filled again.
Last year, almost 50,000 refill packs were given a second life.Nearly 200,000 people have already made the switch, and some slip love notes in with their returns.
In nine years, we've grown from one person to 25, and yet we still feel we're just getting started.We're looking for the fourth member of our in-house marketing team a marketing coordinator / executive) to help bring the next 200,000 along.You'll be a great fit ifYou're organised and thorough; messy file management annoys youYou like numbers and want to know why they movedYou have ideas, and want to help shape the ones that drive our growthThe mission "Do less harm" excites youYou love working as part of a teamYour roleHelp bring our monthly campaigns to life with our brand designer, freelance copywriter and PR and activations manager,



keeping everyone on trackOptimise our paid media across Meta, TikTok and Google, using creative performance to shape what we make nextTrack spend and pacing across a marketing budget approaching seven figuresPlan and organise photoshoots, from shot lists to schedulesBuild our emails and keep our database clean and segmentedBrief freelancers and agencies, and keep work on time and on briefIn a week, you'll probablyReview which ads are working and turn what you learn into briefs for new contentUpload new ads and log what you're testingCheck spend pacing and flag anything off trackReport on what worked, what didn't and what to try nextLine up a photoshoot: book the crew, build the shot list and keep the team to scheduleBuild and schedule a campaign emailBring an idea or two to the teamYour experienceAt least a year of marketing experience.OR A marketing degree (or similar) with strong results, plus something relevant you did along the way: an internship, part time marketing work, running a club's socials, etc.At home in spreadsheets and ad dashboardsBonus points for hands-on time in Meta, TikTok or Google Ads, or with Klaviyo, Shopify, GA4 or Canva.How you'll growDirt is growing fast, and you'll grow with it.
You'll report to and learn directly from our founder, Frankie, picking up the hard skills and how we work, backed by all the coaching and learning academies you need.
#J-*****-Ljbffr

📌 Marketing Coordinator (Melbourne)
🏢 The Dirt
📍 Melbourne