Marketing Specialist (Melbourne)

Marketing Specialist (Melbourne)

02 Nov
|
A & S (HK) Logistics
|
Melbourne

02 Nov

A & S (HK) Logistics

Melbourne

A & S (HK) Logistics Limited - Clyde North VIC

The Marketing Specialist will identify market opportunities and assist with the development, coordination and implementation of marketing strategies to support brand growth, product development, customer acquisition and the promotion of the group's products and services. The position will work closely with management and operational teams across the company's e-commerce and consumer product businesses.

Key responsibilities

- Develop and implement marketing strategies and plans across the company's portfolio of consumer and e-commerce brands.
- Conduct market, customer and competitor research to identify market opportunities, consumer trends and potential areas for business growth.
- Analyse market information and marketing performance to provide recommendations on future marketing activities.
- Advise on product positioning, product mix, pricing, promotional strategies and sales promotion activities.
- Support the development and introduction of new products, product variations and seasonal product ranges based on market demand and customer trends.
- Plan and coordinate integrated marketing campaigns across digital and other relevant marketing channels.
- Develop promotional strategies to increase brand awareness, customer engagement and sales across the company's brands.
- Coordinate e-commerce and digital marketing activities, including paid media, social media, SEO and online promotional campaigns.
- Analyse campaign results,



customer engagement and digital performance data and recommend improvements to marketing strategies.
- Monitor competitor activities, market developments and consumer behaviour and provide marketing recommendations to management.

About you

- A bachelor's degree or higher qualification in Marketing, Business or a related field.
- At least 1-2 years of relevant skilled marketing experience.
- Experience in marketing strategy, campaign planning and brand development.
- Experience conducting market and competitor research.
- Experience with product positioning, pricing and promotional strategies.
- Experience with digital marketing, e-commerce, paid media and social media campaigns.
- Ability to analyse campaign and market data and develop practical marketing recommendations.
- Strong communication, organisational and stakeholder management skills.

About us

A&S; Group Holdings operates a diverse portfolio of consumer and e-commerce brands across gifting, baby products, health and wellness products, pet products and other consumer categories. As the group continues to develop its product range and online presence, we are seeking a Marketing Specialist to support the planning and implementation of marketing strategies across our portfolio of brands.

- Full-time ongoing employment.
- Opportunity to work across a diverse portfolio of consumer and e-commerce brands.
- Exposure to marketing strategy, product development, e-commerce and integrated marketing activities.

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📌 Marketing Specialist (Melbourne)
🏢 A & S (HK) Logistics
📍 Melbourne

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