Head of Sales – Australia & International Markets

$130,000 Package (Including Super & Car Allowance) + Uncapped Commission | OTE $150K+

? Sydney, NSW | Full-Time | National & International Sales Leadership

Lead International Growth. Build Your Team. Shape the Future.

Looking for a sales leadership opportunity that goes well beyond the Australian market?

QLI Fitness Equipment is expanding, and we're looking for a commercially driven, ambitious Head of Sales to lead our growth across Australia, the Middle East, Africa and selected European markets.

This is more than a traditional sales management role. It's an prospect to take ownership of multiple markets, build a high-performing sales operation and play a key role in the international expansion of a global equipment manufacturer.

With opportunities for interstate and overseas travel, direct involvement in international business development and genuine long-term career progression, this position is ideal for a leader ready to take the next significant step in their career.

About QLI Fitness Equipment

QLI is a global manufacturer of premium commercial fitness equipment, backed by significant international manufacturing and engineering capabilities.

Our business includes

- 500+ employees globally
- 50+ engineers driving product development and innovation
- A 65,000 m² manufacturing facility in Vietnam
- Established operations and showrooms in Australia, the USA and Vietnam
- An expanding international customer and distribution network
- Innovative commercial equipment, including our premium Pro-Axis™ series

- We're building a stronger presence in Australia while actively developing new commercial opportunities across the Middle East, Africa and Europe. Our ambition is significant, and we're looking for the right person to help deliver it.

The OpportunityReporting directly to executive leadership, you'll take a leading role in developing and executing QLI's sales strategy across domestic and international markets.

You'll have the opportunity to shape our sales structure, develop new markets, establish strategic partnerships and build a team capable of supporting long-term growth.

Key responsibilities:

- Lead and develop our Australian sales team, driving performance,



accountability and results.
- Develop and execute growth strategies across Australia, the Middle East, Africa and selected European markets.
- Identify, negotiate and secure major commercial projects, distribution agreements and reseller partnerships.
- Build relationships with gym chains, commercial gym operators, developers, hospitality groups and institutional customers.
- Develop international distribution channels and strengthen QLI's presence in emerging markets.
- Take ownership of sales targets, pipeline management, forecasting and commercial performance.
- Work alongside marketing to generate qualified opportunities and strengthen market positioning.
- Collaborate with our manufacturing and international teams to deliver competitive solutions.
- Represent QLI at industry exhibitions, customer meetings and international business events.
- Travel interstate and overseas to develop key accounts, strategic partnerships and new markets.

Who We're Looking For

We're looking for someone who thinks commercially, leads confidently and enjoys building businesses.

You'll ideally have:

- Proven experience as a Head of Sales, National Sales Manager, Sales Director or senior B2B sales leader.
- A demonstrated ability to grow revenue, develop teams and win major accounts.
- Strong negotiation and relationship management skills.
- Experience developing reseller, distributor or strategic partnership networks.
- Excellent commercial judgement and an understanding of profitable sales growth.
- The confidence to work across different cultures, markets and business environments.
- A proactive, hands-on approach to leadership and business development.
- Willingness to travel interstate and internationally.

Experience in commercial fitness equipment, manufacturing,



capital equipment or international distribution would be highly regarded.

International sales experience is an advantage, but ambition, leadership capability and a proven record of delivering results are equally important.

What We Offer

Competitive Remuneration

- $130,000 annual fixed package, including superannuation and car allowance.
- Uncapped commission structure.
- OTE $150,000+, with further earning potential through strong performance.

International Exposure

- Opportunities to travel interstate and overseas.
- Direct involvement in expanding operations across multiple international markets.
- Opportunities to visit our international offices, showrooms and manufacturing facilities.
- Exposure to global distributors, major commercial customers and international industry events.

Genuine Career Growth

- A senior leadership position with direct access to executive management.
- The opportunity to develop and lead a growing sales team.
- Significant influence over sales strategy, market development and commercial expansion.
- Long-term career progression as QLI continues to scale internationally.

The Backing of a Global Manufacturer

- Direct access to our manufacturing and engineering capabilities.
- An innovative product portfolio with strong market potential.
- An international business committed to product development and sustainable growth.

Why Join QLI?

Some sales leadership roles offer a bigger title. This one offers a bigger opportunity.

At QLI, you won't simply inherit a sales target and maintain an existing operation.

You'll have the opportunity to build new markets, establish international partnerships, lead a growing team and directly influence the future of the business.

We're looking for someone who is motivated by achievement, enjoys the challenge of developing new opportunities and wants to grow alongside an ambitious international company.

If you're ready to move beyond managing sales and start shaping international growth, we'd like to hear from you.

Apply Now

Join QLI Fitness Equipment and take the next step in your leadership career.

Lead locally. Grow internationally. Build something significant.

All applications will be treated confidentially.

📌 Head of Sales (Sydney)
🏢 QLI Fitness Equipment - Australia
📍 Sydney