If you know the difference between a TikTok trend and a tired one, can spot a viral sound before it explodes, and have more saved Reels than recipes in your camera roll – keep reading.

We’re on the lookout for a Social Media Officer to help shape the voice of Swinburne University across TikTok, Instagram, LinkedIn and more. You’ll be hands‑on creating content, capturing student life, sharing University news and covering events, riding trends, and helping us build solid engagement across our online communities.

Working closely with the Social Media Manager, and the wider Communications and Media, Marketing and Future Students teams, you’ll run day‑to‑day content on our channels: creating, planning, scheduling, engaging, analysing content that’s both engaging for our diverse audiences and aligned with our social media and University strategies. You’ll bring Swinburne stories to life – from a student DITL to a research breakthrough or a news explainer. Whether you're behind the camera, in front of it, or stitching content together in the edit, you're all about making slay content.

What will you bring to the role?

You’ve got plenty of experience (agency or client side) creating social media content and campaigns across multiple channels – TikTok, Instagram, Facebook, LinkedIn and YouTube to be specific.

Lover of news, pop culture, tech and all the latest trends – you’ve binged all the latest drops, your TikTok algorithm is on point, you know the latest news in Australia and across the world and you’re across all the trending influencers and brands.

You juggle priorities, deadlines and stakeholders like a pro.

You take pride in your work; you’re meticulous with your planning, and execute with care,



when preparing and delivering your social content and campaigns.

You’re a savvy user of data to inform decision making.

Collaboration is your middle name (not literally. But if it is, cool).

You’re an expert in creating your own content and just as comfortable reviewing supplied copy from a range of stakeholders on campus – you know exactly when it’s nailed the brief.

You have experience using social media management and monitoring platforms like Hootsuite, Sprout Social and Brandwatch. You’re also a pro with creative tools such as Adobe, Canva, Cap Cut and other content creation tools.

To be suitable for this role, you need to have experience in the following key accountabilities:
Demonstrated experience implementing social media plans and activities across numerous platforms, segments, and markets to achieve successful outcomes.

- Excellent content production and editing skills combined with an ability to work under time pressure to produce high quality content.
- Demonstrated problem solving skills and the ability to identify and analyse emerging opportunities.
- Demonstrated experience in using data and technology to improve the process and performance of social media activity.

Qualifications

A degree in marketing/communications or related fields with subsequent relevant experience,



or an equivalent combination of relevant experience and/or education/training.

About Swinburne University of Technology

Swinburne Horizon 2025 draws upon our understanding of future challenges. With this new strategic plan, we choose to build Swinburne as the prototype of a new and different university – one that is truly of Technology, of Innovation and of Entrepreneurship, and proud of it. We are committed to a differentiated university proposition in education and research, so that:

Every Swinburne learner gets a work experience

Every Swinburne graduate gets a job

Every Swinburne partner gets a tech solution

Swinburne is the prototype of global best practice

The achievement of our 2025 moon shots depends on our capacity to work collectively, always, as One Swinburne.

Please Note: Appointment to this position is subject to passing a Working with Children Check.

If you are experiencing technical difficulties with your application, please contact the Swinburne Talent Acquisition Team: ***@swin.edu.au.

For further information, please contact Adriana Karavidas, Social Media Manager: **@swin.edu.au.

Applications Close: Sunday 15th November

Swinburne offers flexible working options, leave and parenting/carer policies to support work life balance.

Swinburne is a large and culturally diverse organisation and we are proud of our commitment to equity, diversity and inclusion through key initiatives. For further information on all our initiatives visit our Equity & Diversity website.

We welcome and encourage applicants from diverse backgrounds to apply.

We are committed to making the recruitment process fair and equitable for all our candidates. If you have specific accessibility

📌 Social Media and Content Officer (Melbourne)
🏢 Swinburne University
📍 Melbourne