Apac Regional Growth Marketing Manager (Western Australia)

Apac Regional Growth Marketing Manager (Western Australia)

02 Nov
|
Cloudbeds
|
Western Australia

02 Nov

Cloudbeds

Western Australia

Job Description

We are seeking a versatile HR administrator/Advisor to drive our recruitment, onboarding, and performance management processes. Supporting a diverse team of staff and tradespeople, you will be responsible for contract management, visa compliance, and providing expert advice to management.

Requirements: 2years’ experience in a dedicated HR Advisor role. Strong background in blue-collar recruitment and EBA interpretation. Advanced MS Office skills and high attention to detail. A helpful, initiative-driven approach to HR service delivery. Working from Home/remotely option/independent consultant Qualifications and Skills:

Hyde Perth has recently established itself as a world class employer of choice and to be part of something special. Since the hotel’s opening in March 2026, we have been bringing the signature Hyde energy to the vibrant heart of Western Australia. This bold and stylish hotel embodies the spirit of the Hyde brand: luxurious yet laidback, sophisticated with a festival soul.

Hyde is embracing an evolved brand identity that is all about a festival vibe with music at its core. Hyde perfectly balances an elevated bohemian‑chic aesthetic with a youthful, laidback ambience. The spaces are defined by vibrant colours and are designed to encourage serendipitous connections and recent discoveries around every corner. Hyde is all about the freedom and personal discovery that comes with great music, time with friends and connecting with something bigger.

Job Description

ABOUT THE ROLE

As Marketing Manager at Hyde Perth, you’ll be the brand storyteller,



culture maker and creative force behind one of Perth’s most exciting lifestyle destinations.

You’ll lead the development and delivery of a bold, distinctive marketing strategy that builds awareness, drives engagement and creates loyalty, bringing the unique spirit of Hyde to life across every touchpoint.

This is a role for someone who is equal parts strategic thinker and creative doer. Someone who understands the power of great brands, knows how to turn ideas into experiences and loves finding fresh and unexpected ways to connect with audiences.

You’ll work closely with our commercial and operational teams to turn big ideas into campaigns that deliver, from driving hotel occupancy and F&B; performance to building Hyde’s reputation as a destination for locals, travellers and the culturally curious.

WHAT YOU’LL DO

- Lead the development and execution of Hyde Perth’s annual marketing strategy, aligned with brand, commercial and business objectives.
- Build brand awareness for Hyde and FARRA and engagement across owned, earned and paid channels, including digital, social, PR, partnerships and activations.
- Develop integrated campaigns that support hotel occupancy,



F&B; performance and broader commercial goals.
- Build and nurture relationships with media, influencers, local creatives, cultural partners and tastemakers to position Hyde & FARRA as a must visit destination in Perth.
- Lead content creation across key channels, ensuring every piece of communication feels unmistakably Hyde, relevant, engaging and creatively strong.
- Own Hyde Perth’s digital presence, including website, social media, SEO/SEM and CRM and email marketing.
- Develop and manage the annual marketing budget, measuring performance, effectiveness and ROI across key initiatives.
- Stay close to cultural, consumer and market trends, identifying opportunities to keep Hyde fresh, relevant and ahead of the curve.
- Bring the brand to life through events, partnerships, activations and experiences that create genuine connection and conversation.
- Represent Hyde within Perth’s hospitality, creative and cultural communities, building relationships and generating buzz around the brand.
- Ensure all marketing activity is delivered in line with brand standards, business requirements and relevant compliance regulations.

Qualifications

ABOUT YOU

- You’re an experienced marketer who knows how to build brands, create buzz and make things happen.
- You bring a strong understanding of the Australian market, a genuine passion for hospitality and lifestyle, and a network that reaches into Perth’s media, creative, cultural and social scenes.
- You’re

📌 Apac Regional Growth Marketing Manager (Western Australia)
🏢 Cloudbeds
📍 Western Australia

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