Please read the 'How to apply' section below before applying!

About us

CAZI is a Perth e-commerce company. We own a homewares brand that sells online to customers all over Australia and New Zealand, with a primary demographic of women between 35-65.

We're a small team, so you will be working directly with the Founders.

We work hard and we expect good work, but it's a relaxed office. There's no messaging at night or on the weekend, and nobody cares how busy you look. What we care about is whether the content is good and that you fit the culture of the team.

This is a 3 or 4 day per week role, based in person in Osborne Park, WA.

About the role

This role looks after all of our advertising content across Meta and TikTok and our social media.

You will be coming up with the concepts, writing the scripts, copy and captions, filming (yourself, the Founders, or outsourcing filmed content to UGC creators), editing, posting, analysing how it went and then working out what to make next.

What you'll be doing

Ads

- Creating around 25 ads a week. Some new ideas, some new versions of ads that are already working, a mix of videos and statics
- Reviewing data, performance and every metric of the content to improve performance
- Writing hooks, scripts and ad copy for every ad
- Being on camera, and filming ads with the founder
- Finding UGC creators, briefing them and managing them
- Editing short video ads from all kinds of footage: UGC, talking heads, testimonials, product demos and b-roll
- Testing new audiences with creative marketing ideas

Social media

- Instagram, TikTok and Facebook: reels, stories, posts
- Knowing how each platform works, what gets reach on each one, and how to edit and caption for it
- Checking Business Suite and the analytics each week and making more of what's performing
- Keeping on top of trending sounds and formats and using them while they're still relevant

Planning

- Running the marketing calendar and planning around sales, events and launches.

Other





- You will have access to an exclusive marketing community that we are members of, which will provide you with endless resources, coaching calls and access to experts in Creative and Marketing
- We use AI tools every day, you'll need to as well (basic understanding is outstanding as a minimum)
- Helping pack orders for about an hour most days. Everyone does this, including the Founders
- Keeping footage and files organised in Google Drive with clear naming conventions

About you

- You ideally have one or more years' experience making paid social content for a brand that sells online or experience creating content in some way
- You are a high-energy person, who likes to have fun, and you get along well with others
- You're a confident person who loves showing up on camera, and you enjoy engaging with others, filming and editing
- You're obsessed with data. You love analysing your work and always improving it based on what the numbers say
- You have a good understanding of marketing generally. Funnels, ad copy, what gets people to stop scrolling and what gets them to buy, and how ads, email and social all work together
- You consume a lot of social media, so you're across trends and what's working in advertising and socials
- You take ownership of your work. If something needs doing you get it done, and if you want to try something you try it. If you're stuck, you ask
- You're always looking to improve yourself in all areas, including continuing to learn and upskill
- You're organised and quick. You're comfortable using a marketing calendar and reading analytics,



and you're always looking for ways to work more efficiently (including AI)
- You're strong at short-form video editing in CapCut, Edits, Premiere or the Instagram and TikTok editors, and you can make phone footage look good
- You can go through long footage, pick out the best bits and turn them into short content without needing step-by-step direction
- You're familiar with and have used Canva, Google Workspace, ChatGPT/Claude, and you are generally positive at technology.

It's a bonus if you have Klaviyo or email experience or have grown a creator account of your own.

This probably isn't for you if

- You don't want to be on camera
- You don't like to take ownership of your role and prefer to be supervised at all times
- You like to be given specific tasks rather than working proactively
- You are not interested in deep diving into analytics of your work
- You don't like to work within set deliverables

How to apply

Apply through Seek with your resume.

Please send us a short video instead of a written cover letter. Add the link in the cover letter field.

Keep it around 1-2 minutes, it doesn't need to be edited or polished, we just want to see what you're like on camera.

In the video, tell us:

- Why you're interested in this role
- Your favourite brands who you think do great branding and advertising and why
- A bit about you outside of work

You can use an unlisted YouTube link, Google Drive, Loom or anything similar.

Please also add links to some of your work if possible (again, screenshots, Google Drive etc is all fine).

Next steps

If you're shortlisted we'll give you a call first, then invite you in for an interview. We may also commission you to create 1-2 ads for us to see your understanding of the brand (final round applicants only).

Everyone is welcome to apply. If you need any adjustments to the process, just let us know.

Pay: $30.00 – $35.00 per hour

Expected hours: 22.5 per week

Work Location: In person

📌 Marketing Co-Ordinator (Paid and Organic Social) (Osborne Park)
🏢 Cazi
📍 Osborne Park