At Finder, our mission is simple: we help people win at money.We're the independent research engine behind millions of better financial decisions — we do the heavy lifting so our customers don't have to.
Whether they're trying to save money, grow it, or grab a reward they can't get direct, we make sure they get a genuinely better deal.We're a global fintech crew with hubs in Sydney, New York, London, and Wroclaw — engineers, analysts, content creators, and marketers who are genuinely nosy about money.
We hire people who'd rather move fast and figure it out than wait for permission.
The work is real, too: what you do actually changes what someone does with their money.If that sounds like your kind of problem, this is the seat for you.Who we areAt Finder, our mission is simple: we help people win at money.We're the independent research engine behind millions of better financial decisions — we do the heavy lifting so our customers don't have to.
Whether they're trying to save money, grow it, or grab a reward they can't get direct, we make sure they get a genuinely better deal.We're a global fintech crew with hubs in Sydney, New York, London, and Wroclaw — engineers, analysts, content creators, and marketers who are genuinely nosy about money.
We hire people who'd rather move fast and figure it out than wait for permission.
The work is real, too: what you do actually changes what someone does with their money.If that sounds like your kind of problem, this is the seat for you.Role OverviewFinder is one of Australia's largest digital advertisers, with digital media strategy, buying and optimisation managed in-house by our experienced team.
Aussies can compare over 100 categories with Finder, providing a unique chance to own complex, multi-channel strategies in a highly competitive category.As a Digital Marketing Manager, you'll own paid media performance for our insurance verticals - setting strategy,



managing multi-million dollar budgets and being accountable for paid revenue, margin and ROAS.
You'll lead across search, paid social, display and native, and own the commercial conversations that come with them, from partner negotiations to custom placements.
Our in-house designer and external creative agencies are on hand to help bring your strategies to life.Your focus will be on our insurance verticals, which cover health, car and home.
Insurance is an established and high-growth vertical at Finder, and paid media is a major driver of its growth.
You'll be a senior voice in how we grow it - shaping strategy with leadership and helping more Australians find a better deal.Main ResponsibilitiesOwn the paid media strategy and multi-million dollar budget for our insurance verticals, accountable for revenue, margin and ROAS targetsLead campaign management and optimisation across paid search, paid social, display and native, with Google Ads as a core channelForecast, plan and pace spend, and report performance and insights to senior stakeholdersDesign and run a structured test-and-learn roadmap across channels, audiences, bidding and creativeEvaluate, negotiate and launch new channel opportunities, partnerships and custom placementsSet creative strategy and brief our in-house designer and external agencies, using performance data to guide what we make nextWork with commercial,



product and content teams to improve conversion and grow insurance beyond paid mediaFind ways to use AI and automation to make our paid media operation faster and smarterEssential Requirements5+ years of hands-on experience managing large-scale performance marketing campaigns with multi-million dollar budgetsDeep, hands-on expertise in Google Ads (SEM), including account structure, bidding strategies, Performance Max and AI MaxStrong experience with Meta and TikTok ad platformsStrong commercial acumen - you understand margin, payouts and unit economics, and are confident negotiating with partnersComfortable with data and experimentation: you can set up and read tests, work with attribution, and turn data into clear decisionsProficiency in leveraging AI and LLM tools to enhance marketing efficiency and creative outputConfident communicator who can present strategy and results to senior stakeholdersExperience in insurance, financial services or another regulated category is preferred but not requiredYou're adaptable and enjoy working in an agile environmentPerks/Benefits5 days of additional 'Life Leave' each year to use for life's big moments.Free daily lunch in-office.Generous gender-neutral parental leave (up to 16 weeks in Australia).
InclusionTo build technology and products that are used and loved by people and solve real-world problems, we need to build a team with many different perspectives and experiences.
We are an equal opportunity employer and value diversity at our company.
We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.We encourage candidates from all backgrounds to apply.
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📌 Digital Marketing Manager (Sydney)
🏢 finder.com.au
📍 Sydney