Group Marketing Manager – Multi-Venue Hospitality
Gradi Group | Brunswick East VIC
Full-time | $100,000 – $120,000 exclusive of superannuation
Lead marketing across multiple Gradi Group hospitality brands and venues, owning the campaign calendar, CRM strategy and commercial marketing activity to drive measurable growth.
Gradi Group is an established hospitality group with a diverse portfolio spanningrestaurants, hospitality venues, food production, wholesale and online channels.
With multiple brands, venues and customer touchpoints across the Group, we are looking for an experiencedGroup Marketing Managerto bring structure, consistency and commercial focus to how we plan, deliver and measure our marketing.
About the Role
This is a senior, hands‐on marketing role with responsibility for theGroup marketing calendar, campaigns, CRM activity, budget and performance reporting.
Working closely with senior leadership and venue teams, you will turn commercial priorities into well‐planned marketing activity across multiple brands and locations.
We are looking for someone who has already managed marketing acrossmultiple venues, locations or consumer brandsand understands how to balance brand development with measurable commercial outcomes.
This isnot primarily a graphic design, social media or single‐channel digital marketing role.
You will help set the direction for these functions, coordinate their delivery and ensure they support the wider marketing strategy.
Key Responsibilities
Own and manage theGroup marketing calendaracross venues, brands and business channels
Develop and deliver campaigns around transparent commercial objectives and key trading periods
Plan seasonal promotions, venue launches, local‐area marketing,



events and brand activations
Partner with venue managers and leadership to increasebookings, visitation, customer frequency and revenue
Own and developCRM, database and email marketing, including segmentation and customer retention activity
Brief and direct designers, photographers, videographers, agencies and content creators
Guide social media, digital, content and creative activity while maintaining consistent brand standards
Support paid campaigns with appropriate offers, assets, landing pages and tracking
Monitor marketing budgets and campaign performance
Use booking, CRM, website and campaign data to understand what should be continued, improved or stopped
Support marketing across Gradi'srestaurant, wholesale, product and online channels
About You
You are an experienced marketer who is comfortable taking ownership across multiple brands, venues and priorities.
You will ideally bring:
5+ years' marketing experiencewith demonstrated responsibility for strategy, campaigns and delivery
Proven experience managing marketing acrossmultiple venues, locations, brands or business units
Experience withinhospitality, restaurants, food, FMCG, retail, events or another multi‐site consumer business
Demonstrated campaign ownership from commercial objective through to measurable result
Strong experience withCRM, database and email marketing




Experience with platforms such asSevenRooms, Klaviyo, Mailchimp or similar
Confidence interpreting performance data acrossMeta, Google Analytics, CRM and booking systems
Experience managing marketing budgets and competing priorities
Experience briefing and directing creative partners rather than only producing marketing assets yourself
Strong planning, stakeholder management and commercial judgement
Confidence working autonomously and taking ownership of outcomes
Experience acrosslocal‐area marketing, venue openings, wholesale/B2B, e‐commerce, loyalty programs, PR or brand partnershipswill be highly regarded.
Why Join Us?
Take ownership of marketing across an established hospitality group
Work acrossrestaurants, hospitality, food production, wholesale and online channels
Influence strategy across multiple consumer‐facing brands and venues
Work directly with senior leadership and operational teams
Help shape a more structured, measurable and commercially focused marketing function
$100,000 – $120,000 + superannuation, depending on experience
Staff benefits across Gradi Group venues
Long‐term career opportunities within a growing hospitality business
If you have experienceowning marketing across multiple venues or consumer brands, can balance strategy with hands‐on execution and are comfortable being accountable for commercial outcomes, we would love to hear from you.
Applicants must be eligible to work in Australia.
Please note that due to the volume of applications we may receive, only shortlisted candidates will be contacted.
CHI MANGIA BENE, VIVE BENE
WHO EATS WELL, LIVES WELL
#J-*****-Ljbffr

📌 Group Marketing Manager (Melbourne)
🏢 People Power Consulting
📍 Melbourne