The Lottery Corporation in Melbourne is hiring a Senior CRM Lifecycle & Loyalty leader to shape strategy, performance and long-term value of customer relationships.
You will transform the team from campaign delivery to customer journey ownership, driving measurable commercial outcomes and championing customer-led decisions across segmentation, engagement and loyalty.
Reporting to the General Manager - Growth Marketing, you will lead a high-performing team, partner with Data, MarTech, Retail and
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