About the Role

Our client, a dynamic force in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a talented Digital Marketing Specialist to join their team in a fully remote capacity, supporting their brand presence nationwide. This role is central to developing and executing cutting-edge digital marketing strategies that drive brand awareness, engagement, and sales conversions. You will leverage various digital channels to connect with consumers and stakeholders, playing a key part in shaping the online identity of our client's brands. This is an exceptional opportunity for a digital marketing expert to work from anywhere in South Africa and contribute to the growth of leading FMCG products.

Key Responsibilities

- Develop and implement comprehensive digital marketing strategies across various platforms (social media, SEO, SEM, email, content marketing).
- Manage and optimize online advertising campaigns to maximize reach, engagement, and ROI.
- Create compelling and engaging content for social media, websites, and other digital channels relevant to FMCG consumers.
- Analyze website traffic, campaign performance, and user engagement metrics to identify insights and opportunities.




- Collaborate with the marketing team to ensure brand consistency and execute integrated campaigns.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.

Requirements

- Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
- Minimum of 4 years of experience in digital marketing, with a focus on managing online campaigns.
- Proven experience with SEO, SEM, social media marketing, content creation, and email marketing.
- Strong analytical skills and proficiency in using digital marketing analytics tools (e.g., Google Analytics).
- Excellent written and verbal communication skills.
- Ability to work independently and manage multiple projects effectively in a remote setting.

Benefits

- Competitive salary and performance-based bonuses.
- Fully remote work arrangement, offering maximum flexibility.
- Comprehensive health and wellness benefits.
- Generous annual leave and professional development budget.
- Opportunity to work with leading FMCG brands from anywhere in the country.

#J-18808-Ljbffr

📌 Digital Marketing Specialist - FMCG (Remote) (Newlands)
🏢 Placements24
📍 Newlands