The Paid Social Media Specialist activates and optimises paid social campaigns across TPG Telecom's consumer brands. The role supports customer acquisition, brand consideration and engagement through effective targeting, creative testing and performance management.

You'll make impact by:

- Activate and optimise campaigns across Meta, TikTok, Snapchat, Pinterest and other relevant platforms.
- Manage audiences, budgets, placements, creative implementation and campaign quality assurance.
- Monitor performance against reach, engagement, CPA, conversion and ROAS objectives.
- Develop structured testing plans across creative, audiences, bidding and campaign formats.
- Partner with creative, analytics and marketing technology teams on tracking, reporting and performance insights.

What you'll bring:

- 3+ years' hands-on paid social experience within an agency or client-side environment.
- Strong experience with Meta Ads Manager and at least one additional paid social platform.




- Good understanding of paid social targeting, bidding, optimisation and creative formats.
- Experience with pixels, conversion APIs, audience integrations and campaign measurement.
- Strong analytical, organisational and stakeholder management skills.

What's in it for you?

- Versatile hybrid way of working (from home and office)
- 'Stay Connected Mobile' - Access to a free mobile plan
- 'Stay Connected NBN' - Access to a free, high-speed NBN plan (up to 500 Mbps)
- 'Your Leave' - additional leave to be used whenever you like - every year
- Access to TPG Learning Hub platform and internal development opportunities
- Access to Corporate Partner Discounts

TPG Telecom also acknowledges the Gadigal People of the Eora Nation as the Traditional Custodians of lands and waterways where this office can be found in Barangaroo.

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📌 Paid Social Media Specialist (Sydney)
🏢 Tpg Telecom
📍 Sydney