scouted. is excited to exclusively partner with this Industry Leader, a name immediately recognisable in the property industry for its work in Melbourne's Industrial Property space. With recent and sustained growth, they are seeking to expand their marketing team with the addition of a Specialist Digital Marketing Executive. This role will report directly to the Managing Director and Senior Development Manager, and will be heavily supported by the broader business and external marketing partners. Your
Responsibilities:
- Day-to-day management of all digital channels including website, eDM and social media platforms, CRM, SEO, Sales Portal and associated reporting across all projects
- Social media content creation, calendar creation and execution, boosted posts and community management that ultimately grows internal and external sales
- Create eDMs using brand assets and templates, write copy and schedule across multiple active projects and report on performance
- Conduct regular analysis of project and corporate websites to ensure up-to-date content, optimisation and ROI improvements
- Work in collaboration with the groups External Marketing Agency to provide creative assets, manage media schedule, post campaign reporting and make recommendations regarding technology/AI implementation You Will Need:
- 4
- 5 years experience in a marketing role either in-house or with an agency in a digital-specific role (Property exp. ideal but not essential)
- Knowledge of and demonstrated ability to develop and interpret eDM automation, lead nurturing, campaign analytics, CRM Data & SEO
- Ability to build relationships easily with both internal and external stakeholders, Marketing & Development Teams & Creative Agencies
- Passion for digital communication with a drive to keep up to date with the latest technology and trends, particularly the advancement of AI
- Drivers Licence
- this is a must as Development Site visits will be required for both content creation and customer assessment/strategy
Benefits:
- Work with an established and growing developer in the Industrial property space
- Inner City Melbourne Office close to public transport and ammenity
- Mentorship from a visionary leadership team and experienced industry professionals
- Autonomy to lead the brand's digital function as well as future overall brand strategy
- Solid remuneration package of up to $120k plus Super + Bonus structure If this role is of interest, please hit apply or, for a confidential discussion, please email a copy of your resume to Nikita Jenkin @
[email protected] Please ensure you have read the above information completely and meet the minimum selection criteria . Due to a high volume of applications, we may not be able to get back to you otherwise. Only Australian permanent residents are eligible to apply.
📌 Digital Marketing Executive (Melbourne)
🏢 scouted.
📍 Melbourne