- Drive Brand, Growth & Product Innovation
- Leadership role collaborating cross functionally
- Northern Beaches, $180k
- $200k + Super + Bonus We are partnering with a highly respected retail organisation that is embarking on an exciting corporatisation journey. With strong foundations, a loyal customer base and a healthy product pipeline, the business is now investing in its next phase of professionalisation—and seeking a Head of Marketing who can help lead the evolution. This is a standout opportunity for a commercially minded marketing leader with broad functional capability and proven experience overseeing product development in a regulated or technical workplace. Reporting directly to the CEO, you will have full ownership of the marketing function while also guiding the product development strategy across a diverse product portfolio. This role requires someone who can think strategically, bring structure to a growing business, and still be willing to get hands-on when needed. You'll be instrumental in building scalable marketing frameworks, strengthening brand presence, improving product governance, and helping the business move from founder-led to professionally run.

Key Responsibilities

- Develop and execute a cohesive global marketing and brand strategy aligned to organisational growth plans
- Oversee the product development roadmap, from market insights through to launch
- Develop integrated annual marketing plan
- Lead brand management, digital strategy, customer segmentation and campaign performance
- Implement marketing systems, processes and reporting to support corporatisation
- Partner closely with Sales, Quality,



Regulatory and Operations for cross-functional alignment
- Build and mentor a high performing marketing and product team
- Use analytics, customer insights and competitor intelligence to drive continuous improvement You'll ideally bring:
- Senior leadership experience in marketing with exposure to product management or product development
- Minimum 8-10 years of senior marketing leadership experience
- Knowledge of distribution networks/channels (preferably global) in a retail environment
- Experience working in regulated or clinically oriented markets
- A track record of building teams, functions or frameworks during business transformation
- Strong commercial acumen and data-led decision making
- Highly collaborative stakeholder skills, with executive presence
- The ability to balance innovation with compliance and operational realities Why This Role Stands Out
- Influence both brand direction and product strategy at a pivotal stage of growth
- Join a values-driven business with genuine purpose
- Autonomy and executive visibility—your impact will be immediate and meaningful
- A rare chance to shape a function as the organisation formalises its structure and scales If you're a marketing leader who thrives in evolving environments and wants to help shape the future of a respected retail business, this could be your next career move For a confidential discussion, please call Craig Du Rieu on [02 8274 0201](tel:02 8274 0201) or email your resume through to [[email protected]](mailto:[email protected]) quoting reference number CDR18359

📌 Head of Marketing (North Shore)
🏢 Lawson Elliott Recruitment
📍 North Shore