Marketing Lead Melbourne

Marketing Lead Melbourne

31 Oct
|
Aspect Personnel
|
Melbourne

31 Oct

Aspect Personnel

Melbourne

We are looking for a Marketing Lead who enjoys collaboration, understands the impact marketing can have on business development and who is excited to take ownership of a brand with a robust presence in the Victorian recruitment market.

You’ll work closely with our Managing Director to shape our marketing plan and then lead its delivery. This is a hands-on role with space for creativity, recent ideas, and continuous improvement.

What you'll be doing
You’ll play a key role in elevating Aspect’s presence across digital, brand, and customer engagement channels. Your responsibilities will include:
Supporting the MD in developing the marketing strategy and leading its execution
Collaborating closely with the recruitment team to ensure marketing activity strengthens business development
Managing multi-channel campaigns that engage and retain clients and candidates
Overseeing the annual PACE Survey & Report, monthly newsletters and customer satisfaction programs
Creating and evolving marketing collateral, digital assets and recruitment materials
Managing website updates, UX improvements and SEO/AEO optimisation
Producing engaging content across social media,



digital channels and internal communications
Coordinating external suppliers and agencies
Supporting event marketing, photography and promotional merchandise
Contributing to current staff onboarding with brand setup and training

What you’ll bring

We’re looking for someone who brings both capability and mindset:
Experience marketing a service-based business, supporting sales (essential)
Experience delivering marketing initiatives across multiple channels
Strong written communication skills and the ability to tell a compelling brand story
Confidence working closely with a recruitment or business development team
Digital fluency, including experience with AI tools, automation and platforms such as MailChimp, Zapier, Survey Monkey, Canva, LinkedIn and a CRM
An analytical and curious approach, with the ability to interpret data and recommend improvements
A collaborative, proactive and values-aligned working style
A tertiary qualification in marketing, communications or advertising

To apply
Please send your application and cover letter via the advert link.

📌 Marketing Lead Melbourne
🏢 Aspect Personnel
📍 Melbourne

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