Valiant Finance is an Australian commercial finance platform. In more than 10 years, we've worked with over 30,000 businesses and helped secure $3.0bn+ in funding.

We connect businesses with finance from a panel of 95+ lenders through one simple application, and our embedded finance platform builds finance into the sales channels of manufacturers and resellers.

Are you a curious, experiment-driven marketer who loves finding the levers that move a business forward? Valiant Finance is on the hunt for a Growth Marketer to help us acquire, convert and retain more small business customers. If you think in funnels, live in your dashboards, and get a kick out of turning a hypothesis into a measurable win, we want to hear from you.

This opportunity is ideal for someone with performance or growth experience, agency or in-house, who wants to own outcomes across the full funnel rather than a single channel.

What We’re Looking For

- Experience: 4–6 years in growth, performance or digital marketing, ideally at a start-up, scale-up or growth-focused agency.
- Experimentation Mindset: You form hypotheses, design tests, and let the data make the call.
- Commercial Thinking: You understand how marketing activity connects to pipeline, revenue and customer lifetime value.
- Team Player: Someone who collaborates easily across product, creative, sales, analytics and marketing.

What You’ll Be Doing

Acquisition

- Paid Growth: Plan, launch and optimise paid campaigns across Meta, TikTok, Google (search, display and YouTube) and LinkedIn, with a focus on efficient, scalable customer acquisition.
- Channel Exploration: Identify and test new acquisition channels, including programmatic, partnerships, referral and content-led growth.
- Organic Support: Work with the team on SEO and content opportunities that drive high-intent traffic.

Conversion & Experimentation

- Funnel Optimisation: Map and improve the journey from first click to Lead,



and from Lead to qualified Opportunity.
- CRO & Testing: Run A/B and multivariate tests across landing pages, forms, onboarding flows and creative.
- Creative Collaboration: Partner with designers and copywriters to develop and iterate on messaging and assets that convert.

Lifecycle & Retention

- Lifecycle Marketing: Build and optimise email and SMS journeys that nurture Leads, re-engage dormant prospects and bring customers back for repeat finance.
- Segmentation: Use customer and behavioural data to deliver more relevant, personalised communications.

Analytics & Insights

- Measurement: Own reporting on growth metrics across the funnel using tools like Google Analytics and Salesforce, and help improve tracking and attribution.
- Insight to Action: Surface clear, actionable recommendations for stakeholders and prioritise the experiments with the biggest potential impact.

What You’ll Bring to the Team

- Proven Results: A track record of driving measurable growth through paid acquisition, CRO or lifecycle marketing.
- Analytical Strength: Comfort working with data, building reports and drawing sound conclusions from test results.
- Full-Funnel Perspective: An understanding of how acquisition, conversion and retention work together.
- Communication: The ability to explain results and influence decisions across cross-functional teams.

Bonus Skills

- Experience with marketing automation or CRM platforms.
- Familiarity with product analytics tools (e.g. Mixpanel, Amplitude) and SEO tools.
- SQL or experience working with data warehouses.
- Basic HTML and CSS for landing page and email tweaks.
- Experience in fintech, lending or B2B/SMB marketing.

Why Join Us?

At Valiant Finance, we’re committed to creating an setting where you can thrive. With a focus on innovation and performance, you’ll have the freedom to test bold ideas, scale what works, and work alongside a team of passionate professionals who care about helping Australian small businesses grow.

📌 Growth Marketer (Sydney)
🏢 Valiant Finance
📍 Sydney