About the job

We’re seeking a Strategist to join our growing team in Sydney!

Only candidates with rights to work and live in Australia will be considered for the role.

About Us

We’re Sparro by Brainlabs & Jack Nimble — an agency pair of 120 digital marketers, data scientists, producers and creatives.

Through 12 years of success and growth, we are Australia’s largest indie digital agency and as of 2024 have embarked on our next big step - through acquisition by Global indie digital agency, Brainlabs.

Jack Nimble is a creative agency–production company hybrid that specialises in social-first content.

Our vision is to: create the best social content in the world.

We work with brands like Samsung, Spotify, AMP, Destination NSW, Gumtree, Liquorland, NRMA and ASICS helping them show up in culture, not just in feeds.

In 2021, Jack Nimble joined Sparro, Australia’s largest independent digital marketing agency. Together, we combine creative thinking with deep performance expertise, giving our ideas the power to travel further and perform harder.

It is an exciting time to join our team. If you are looking to do the best work of your career, on a global scale, check out our positions at Sparro by Brainlabs & Jack Nimble.

Job Description — Strategist

The Strategist helps build modern brands through social, content, campaigns and culture.

We're looking for someone who's culturally curious, creatively minded and has a genuine finger on the pulse. Someone who can spot the interesting angle, connect the dots and turn a brand or business challenge into a sharp, exciting creative strategy.

Someone who can build a compelling narrative that gets clients bought into the thinking, then translate it into transparent, inspiring direction for creatives to run with.

Working across creative, content, media and client teams, you'll help shape briefs, pitches, campaigns and brand platforms. Bringing fresh perspectives, cultural insights and a strong point of view to the work.

Ultimately, we're after someone with great taste,



strong strategic instincts and the ability to bridge business, culture and creativity.

Skills

- Strong cultural sensibility, creative taste and a genuine finger on the pulse of social, entertainment, creators and emerging trends.
- Ability to turn complex brand and business challenges into sharp, culturally relevant creative strategies.
- Strong strategic storytelling skills, building compelling narratives that sell the thinking into clients and inspire creatives.
- Ability to distil research, data and cultural insights into clear, exciting creative propositions.
- Solid understanding of brand strategy, campaign platforms, social and content strategy.
- Robust understanding of social platforms, audience behaviour and what makes content worth engaging with.
- Naturally curious, with interests across music, fashion, design, entertainment, technology and wider culture.
- Confident briefing creatives, contributing ideas and giving thoughtful feedback that makes the work better.
- Strong deck writing, presentation and communication skills.
- Collaborative, proactive and comfortable working across creative, production, client and media teams.

Responsibilities

- Turn brand and business challenges into sharp strategic platforms, creative briefs and campaign opportunities.
- Develop brand, campaign, social and content strategies grounded in audience insight, culture and commercial objectives.
- Build compelling strategic narratives that get clients excited and give creatives a clear direction.
- Work closely with creative teams to shape ideas, challenge thinking and strengthen the work.
- Stay across culture, emerging trends and audience behaviours,



proactively bringing fresh opportunities into the agency.
- Work with Sparro to turn audience research, platform insights and performance data into actionable creative thinking.
- Develop communications plans that connect audience, message, channel and content.
- Help translate complex products and business challenges into simple, compelling human stories.
- Write case studies that capture the thinking, creative idea and impact of the work.

Must Haves

- 5+ years' experience in strategy, agency-side, brand-side or within an independent creative studio.
- A portfolio demonstrating strong strategic thinking and the creative work it helped unlock.
- Great taste, genuine curiosity and a solid creative point of view.
- Confident storytelling and presentation skills, with the ability to get people excited about the thinking.
- Strong understanding of social platforms, culture and audience behaviour.
- Collaborative, proactive and comfortable taking ownership in a fast-moving environment.

The benefits of working at Sparro by Brainlabs & Jack Nimble

Supporting Families

Our comprehensive family plan leads the way in creating a shared, flexible and supported avenue for our people to raise their children. This plan includes multiple weeks of paid leave for all carers, flexible hours, adjustable ‘Ease-In’ and return to work plans.

Revenue Share

We grow together. In learning, experience and ideas. It’s the basis of our culture and the key to our success. We want to share that success. Each member of our team is eligible for a quarterly revenue share when Sparro meets or exceeds our revenue forecast for the quarter.

Workplace Flexibility

Everyone has personal preferences and commitments, we are dedicated to fostering flexibility in employment and working arrangements to achieve the optimum balance between work and life responsibilities for all employees.

And many more benefits!

We look forward to receiving your application!

📌 Strategist (Sydney)
🏢 Jack Nimble
📍 Sydney