Freelance | 15-20 hours per week | Sydney-based Reports to: Marketing Manager ABOUT FELLR FELLR is an independent Australian drinks brand born from the beaches of Sydney in 2020, with a simple ambition: to create refreshing drinks that people are stoked to share with their friends. Since then, we’ve forged our own path — tapping into Australian culture through music, surf, fashion and art, and building relationships with people and brands who share that spirit. With new products, partnerships and a big summer of events ahead, we’re looking for someone to help bring the FELLR world to life across social. THE OPPORTUNITY We’re looking for a freelance Social Content Creator & Coordinator to work with us 2-3 days a week, creating great content and keeping our Instagram and TikTok channels moving. Working closely with our Marketing Manager, you’ll turn brand and campaign priorities into content — from pitching ideas and filming at events to editing videos, writing captions and scheduling posts. This is a hands-on role for someone with a strong creative eye who can take an idea through to a finished post. You’re comfortable capturing content on your phone, getting amongst it at events and finding stories in everyday moments. WHAT YOU’LL DO Content creation – Pitch content ideas that bring FELLR’s products, people, partnerships and brand personality to life. – Film and edit content for Instagram and TikTok, including Reels, Stories and short-form video. – Capture content at selected events, activations, venues and shoots, alongside planned content sessions.
– Turn existing campaign assets, event footage and creator content into fresh social posts. – Keep across trends, formats and cultural moments, identifying what makes sense for FELLR. Social coordination – Build and maintain the content calendar with the Marketing Manager. – Write captions and prepare, schedule and publish approved content. – Help keep the channels active through community engagement during agreed
working hours
. – Find and curate relevant UGC, coordinating permission to re-share where needed. – Keep content files and the asset library organised. – Track basic performance and share recommendations on what to repeat, improve or amplify. Creator & partner content – Help source and coordinate content from FELLR’s creators, ambassadors and brand partners. – Support simple content briefs, follow-ups and deliverable tracking. – Identify creators and cultural voices who feel right for the FELLR world. WHAT WE’RE LOOKING FOR – Experience creating content and coordinating social channels for brands, either freelance, in-house or agency-side. – A portfolio showing strong Instagram and TikTok content,
particularly short-form video you’ve filmed and edited yourself. – Confident phone filming and editing skills using CapCut, Premiere Pro or similar. – A strong eye for visuals, pacing, hooks and storytelling. – Clear, engaging copywriting and a feel for brand tone of voice. – Solid organisation, reliable communication and the ability to take a brief through to delivery. – A genuine interest in Australian music, surf, fashion, hospitality and culture. – Sydney-based and available for local content capture and selected events. Experience with drinks, lifestyle, fashion, music or hospitality brands is a bonus. Above all, we want to see your creative thinking and the work you can make. THE ARRANGEMENT – 15-20 hours per week on a freelance basis, with the working schedule agreed together. – A mix of remote work, team collaboration and content capture around Sydney. – Some flexibility for occasional evening or weekend events, with hours and fees agreed in advance. – An agreed scope and content priorities that fit the available time. – Freelance rate based on experience and scope. WHAT YOU’LL GET – The opportunity to create work for a growing independent Australian brand. – A close working relationship with the Marketing Manager and a collaborative creative team. – Access to events, partnerships and plenty of opportunities to make great content. – Room to pitch ideas and see them come to life. – FELLR product, obviously.
HOW TO APPLY
Apply via LinkedIn.
📌 Social Media Content Creator/Coordinator (Sydney)
🏢 FELLR
📍 Sydney