Organic Social Media Manager - Contract/Freelance
We're currently looking for a talented Organic Social Media Manager to join one of Sydney's most highly regarded full-service Branding, Creative, Digital & Experiential agencies.
This is a fantastic chance for someone who genuinely understands social-first storytelling, brand positioning, influencer strategy, and culturally relevant content within the events, hospitality, travel, retail, fashion.
Surry Hills / Contract / Freelance Opportunity
3 Days Per Week - $40ph+ super/GST
Working across some of the biggest names events, hospitality, travel, retail, fashion
WHO WE ARE
Founded in the late 00's, we are one of Australia's leading branding and creative agencies, known for delivering culturally relevant campaigns, elevated brand experiences, and standout creative work across digital, social, production, and experiential.
We pride ourselves on building brands that genuinely connect with audiences rather than simply "advertising" to them.
With a huge influx of work already signed off heading into the NFY, we are looking to bring in someone who thrives in fast-paced creative environments and understands modern social content, platform behaviour, and brand storytelling.
WHAT YOU'LL BE DOING
This is a hands-on role sitting across strategy, content, influencer marketing, creative direction, and day-to-day social delivery.
You'll be responsible for developing and managing social strategies across organic and paid channels, building content calendars, writing platform-native copy, briefing creators and influencers,



and helping shape how brands show up culturally online.
You'll work across Instagram, TikTok, Facebook and Pinterest, helping create content that feels authentic, socially relevant, and commercially effective rather than overly branded or corporate.
Alongside this, you'll:
Develop content pillars, tone of voice frameworks and campaign ideas
Manage influencer campaigns end-to-end including outreach, briefing and approvals
Concept and direct lo-fi, UGC-style content shoots
Oversee social calendars and content rollout across multiple brands
Work closely with creative, production and strategy teams
Analyse campaign and platform performance to refine content direction and engagement
Support paid social strategy across Meta and TikTok alongside performance teams
Present creative ideas and social strategy directly to clients
4+ years' experience within Social Media, Content Strategy or Influencer Marketing
Previous agency or freelance experience working across multiple brands simultaneously
Strong understanding of events, hospitality, travel, retail, fashion
Deep understanding of TikTok, Instagram and modern social-first content behaviour
Experience building content calendars, campaign strategy and influencer programs
Strong copywriting and creative direction capability
Working knowledge of Meta Ads Manager and paid social strategy
Experience using tools such as CapCut, Canva, Meta Business Suite and scheduling platforms
Someone culturally switched on, creatively strong, organised, and commercially aware
#J-*****-Ljbffr

📌 Freelance Social Media Manager (Sydney)
🏢 Searchability
📍 Sydney