DEFACTO is a video-first social media agency specialising in creating high-impact social media content for brands across Australia. Founded by Loz Markham, the agency is built on a passion for strong strategy and standout content, offering a fully integrated approach for clients.

With a focus on platforms such as Instagram and TikTok, DEFACTO produces professional social content designed to capture attention, build brand identity, and drive real results. Supported by a team of creatives across content and design, the agency partners closely with clients to deliver both ready-to-use content and/or manage their social media end-to-end.

At its core, DEFACTO blends strategy, creativity, and trend awareness to create content that not only looks and feels on-brand, but also connects with audiences and elevates businesses in a competitive digital landscape.

The Opportunity

An exciting opportunity has arisen for an Account Manager to join the DEFACTO team, working closely with our Head of Social to bring creative strategies to life across a range of client accounts. This role is all about turning ideas into engaging content, keeping projects running smoothly and ensuring every client receives high-quality, thoughtful social media support.

You’ll play a hands-on role in the content creation process, from brainstorming ideas and writing captions to editing static and video content, coordinating shoots and managing online communities. You’ll also work with UGC creators and collaborate with the wider team to deliver content that aligns with each client’s brand, goals and audience.

You’ll bring our client’s social media strategies to life through creative content, solid organisation and attention to detail.



Working closely with our Head of Social and wider team, you’ll manage the day-to-day content process, ensuring every piece of content is on-brand, engaging and delivered to a high standard.

We’re looking for a creative, organised and proactive individual who is passionate about social media and thrives in a busy agency workplace. You’ll be comfortable juggling multiple clients and deadlines, taking on feedback, and balancing creative thinking with the practical details that keep content moving from concept to delivery.

Our ideal candidate has meaningful experience creating social media content, a strong understanding of what performs across digital platforms, and excellent communication and workflow management skills. You’re someone who takes ownership of your work, enjoys collaborating with others and is always looking for ways to create better content and deliver great outcomes for our clients.

What you’ll do as our Account Manager

Creating high impact content: Creating and editing static graphics and video content, incorporating client feedback and ensuring all content aligns with their brand and strategy.

Writing engaging captions: Crafting compelling captions that reflect each client’s tone of voice and encourage audience engagement.

Bringing ideas to life: Collaborating with our Head of Social to brainstorm,



develop and execute creative content ideas that resonate with each client’s audience.

Coordinating client shoots: Planning and organising content shoots, managing the logistics and ensuring everything is ready to capture the content we need.

Getting behind the camera: Attending client shoots where needed to capture engaging, high-quality content for social media.

Working with UGC creators: Sourcing suitable user-generated content (UGC) creators, building relationships and coordinating content to support client campaigns.

Building online communities: Managing community engagement for relevant clients by responding to comments and messages, fostering meaningful conversations and helping brands build stronger relationships with their audiences.

Who you are

You have at least 2-4 years of agency experience.

You’re passionate about social media and creating engaging content, with a strong understanding of social platforms, trends and what resonates with different audiences.

You have exceptional written and verbal communication skills, with impeccable spelling and grammar, and the ability to interpret brand guidelines and translate them into on-brand content.

You’re a creative chameleon, able to adapt your style, tone of voice and approach to suit different brands while ensuring every piece of content feels authentic and aligned.

You have exceptional attention to detail and strong organisational skills, with the ability to manage multiple clients, competing deadlines and complex projects simultaneously.

You’re proactive, adaptable and solutions-focused, take ownership of your work, and thrive in a fast‑paced agency environment where collaboration, creativity and quality matter.

📌 Account Manager (Sydney)
🏢 DEFACTO
📍 Sydney