About the role
The Digital Coordinator is a hands-on digital marketing role responsible for the day-to-day delivery of TSO's email marketing, organic social media, digital content and routine digital operations. Working within agreed Growth Marketing and Customer Lifecycle Marketing strategies and briefs, the role translates campaign objectives into high-quality digital execution across email, social, website and other owned channels. The role owns day-to-day delivery, uses performance data to improve execution, and operates with a high degree of autonomy. We are seeking someone with a creative and curious approach, who understands how to capture and hold audience attention, and balance attention to detail and accuracy with timely delivery
- no previous knowledge of orchestras required About the process Candidates must read the full Info Pack on the TSO website before applying, including what you need to submit in your application, and must apply via our careers portal on the TSO website. Closing date for applications is now Monday 16 November 2026 at 4pm – note this date has been extended since we first advertised. As such, we now anticipate holding interviews on Monday 23 and Tuesday 24 November, in Hobart. Interviews will ideally be in person. The start date will be early January 2027 (nominally on 11 January 2027 however this can be discussed)

Key responsibilities
• Create engaging photo and video content for socials and email, using an iPhone and other lightweight production tools
• Act as the primary digital team member for live social coverage at selected concerts and events, capturing and publishing timely content before, during and after performances
• Build effective relationships with musicians and artists to identify authentic content opportunities and work respectfully around rehearsals, performances, backstage environments and other operational settings
• Own the day-to-day delivery and development of TSO's organic social channels
• Proactively identify content opportunities across concerts, rehearsals, education activity, musicians, artists and the broader work of TSO
• Develop social concepts, write copy, capture and edit content, and publish across relevant platforms
• Own the production and delivery of TSO email marketing (typically 3
- 5 eDMs per week)
• Write, edit and proof email copy, working with colleagues or writers as required
• Build, test, QA and deploy campaigns in WordFly




• Manage day-to-day digital workflow through Airtable and other relevant systems, maintaining schedules and progressing agreed activity to deadline
• Monitor performance across email, organic social, website activity and relevant campaign touchpoints
• Produce clear and useful reporting on digital activity
• Identify patterns, opportunities and underperformance, recommending practical improvements or tests
• Deliver digital activity in line with agreed campaign, audience and lifecycle strategies, briefs and priorities
• Champion the TSO brand and audience segments, ensuring content and channel decisions align with brand principles, campaign objectives and target audiences
• Create and adapt digital content using TSO's established brand system, Figma templates and relevant digital tools
• Apply strong attention to detail across copy, assets, links, tracking, formatting, scheduling and digital QA
• Work collaboratively while operating with a high degree of autonomy; proactively resolve routine issues and escalate strategic or material matters
• Maintain productive and respectful relationships across all areas of the TSO
• Operate within the agreed TSO values (Connection, Artistry, Integrity) and associated agreed shared behaviours About you
• Demonstrated experience creating engaging digital and social content, including filming, editing and publishing content for social platforms
• Experience writing, editing, building and delivering email campaigns, with strong writing skills and the ability to adapt copy across email, social and digital channels while maintaining brand voice
• Able to translate agreed strategies, objectives and briefs into effective day-to-day digital execution, make sound channel decisions, and know when to act independently or escalate
• Confident learning and working across email marketing, design, analytics, social publishing and workflow platforms, with strong attention to detail across content, assets, links, formatting, scheduling, campaign setup and QA
• Able to manage multiple concurrent campaigns, content requirements and deadlines,



prioritise effectively and deliver work reliably in a busy performing arts environment
• Able to interpret digital performance data and apply learnings, build productive relationships with musicians, artists, colleagues and suppliers, and progress work independently by resolving routine blockers and seeking required information
• Willing and able to undertake occasional evening and weekend work associated with concert and event coverage
• Able to work across different venues and backstage environments, with frequent movement, periods of standing, and occasional lifting or transporting of items when capturing content
• Able to manage multiple tasks, shifting priorities, and detailed logistical coordination
• Able to communicate clearly, confidently, and professionally in English, in both written and in-person contexts

About us
The Tasmanian Symphony Orchestra (TSO) is one of Australia's leading performing arts companies and part of the DNA of cultural life in Lutruwita / Tasmania – we have been inspiring, invigorating, and entertaining audiences through music for over 75 years. We are recognised across the island and throughout the world for our distinctive artistic identity that is forged from our people and our place. The TSO community (musicians, staff, board, chorus, and supporters alike) are enterprising, curious, collaborative, and committed. United by a love of music and with a solid esprit de corps, employees are empowered to bring new and bold ideas to the table. We actively strive to maintain a workplace that is welcoming, inclusive, and safe for all. The TSO is inherently influenced and inspired by its home in Lutruwita / Tasmania. Our main performance venue, rehearsal studio, and office are co-located on the Hobart waterfront. Nuts and bolts Closing date for applications is now Monday 16 November 2026 at 4pm – note this date has been extended since we first advertised. As such, we now anticipate holding interviews on Monday 23 and Tuesday 24 November, in Hobart. Interviews will ideally be in person. The start date will be early January 2027 (nominally on 11 January 2027 however this can be discussed). For more information... If you wish to understand more about the opportunity before applying, please initially contact Carlia Ison-Fuller (Digital Manager) via [email protected] – you can also contact this address if you have queries about the recruitment process, or have accessibility requirements.

📌 Digital Coordinator (Hobart)
🏢 Tasmanian Symphony Orchestra (TSO)
📍 Hobart